2015
DOI: 10.1037/xge0000039
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How to make loss aversion disappear and reverse: Tests of the decision by sampling origin of loss aversion.

Abstract: One of the most robust empirical findings in the behavioral sciences is loss aversion—the finding that losses loom larger than gains. We offer a new psychological explanation of the origins of loss aversion in which loss aversion emerges from differences in the distribution of gains and losses people experience. In 4 experiments, we tested this proposition by manipulating the range of gains and losses that individuals saw during the process of eliciting their loss aversion. We were able to find loss aversion, … Show more

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Cited by 140 publications
(198 citation statements)
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References 26 publications
(39 reference statements)
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“…We selected those parameters that mostly closely resembled the original task for this pilot purpose. This range also produced loss aversion in the aforementioned study (λ = 1.79; Walasek and Stewart, 2015) as well as other demonstrations of loss aversion in healthy participants (λ = 1.93; Tom et al, 2007). Thus, it is unlikely that the loss equivalence observed was due to this procedural variation.…”
Section: Discussionsupporting
confidence: 74%
See 1 more Smart Citation
“…We selected those parameters that mostly closely resembled the original task for this pilot purpose. This range also produced loss aversion in the aforementioned study (λ = 1.79; Walasek and Stewart, 2015) as well as other demonstrations of loss aversion in healthy participants (λ = 1.93; Tom et al, 2007). Thus, it is unlikely that the loss equivalence observed was due to this procedural variation.…”
Section: Discussionsupporting
confidence: 74%
“…It is possible that a wider range of loss values would have produced higher rates of systematic responding. However, a recent study found that the gain/loss ranges used could influence λ (Walasek and Stewart, 2015). We selected those parameters that mostly closely resembled the original task for this pilot purpose.…”
Section: Discussionmentioning
confidence: 99%
“…ADO procedures naturally tend to make decisions maximally difficult over trials and change the statistics of the choice set (e.g., the range of gains and losses). Therefore, during ADO-based experiments, participants might be more likely to make random choices with difficult options, behave very differently [62], or experience more negative feelings compared to during non-ADO experiments. To address the concerns, several adjustments have been used: inserting easy trials between tough trials [61], stopping data collection when the same small subset of trials are presented repeatedly, and reducing the number of required trials for convergence by running simulations and identifying an optimal set of choices prior to experimentation [60].…”
Section: Introductionmentioning
confidence: 99%
“…More generally, our data bring a new perspective to the growing body of research on how the environmental distribution of monetary payoffs and probabilities influences how otherwise identical options are evaluated (Birnbaum, ; Ludvig et al, , ; Stewart et al, ; Stewart et al, ; Walasek & Stewart, ). Here we show that people go beyond evaluating options from the given information.…”
Section: Discussionmentioning
confidence: 70%
“…Another, related, reason is that prominent theories of risky choice tend to assume that risks and rewards are treated as independent attributes that determine the subjective value of an option and ultimately choice (von Neumann & Morgenstern, ; Tversky & Kahneman, ). Yet there is a growing body of evidence that people are sensitive to the choice ecologies in which they make decisions (Birnbaum, ; Ludvig et al, , ; Walasek & Stewart, ). Relatedly, people's evaluations of payoffs or probabilities can depend on the marginal distributions of payoffs or probabilities they experienced (Stewart, Chater, & Brown, ).…”
Section: Introductionmentioning
confidence: 99%