2015
DOI: 10.1080/07421222.2015.1138364
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How the Use of Big Data Analytics Affects Value Creation in Supply Chain Management

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Cited by 578 publications
(706 citation statements)
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“…They should analyze their advantages, then focus on the field that would bring the maximum value to them [6,28], and by combining big data techniques and handling the dynamic information outside and inside of them, optimize allocation of resources to promote their competitive edge [27]. Moreover, Manyika et al recommend manufacturing corporations to make different strategies in diverse staged market.…”
Section: Taskmentioning
confidence: 99%
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“…They should analyze their advantages, then focus on the field that would bring the maximum value to them [6,28], and by combining big data techniques and handling the dynamic information outside and inside of them, optimize allocation of resources to promote their competitive edge [27]. Moreover, Manyika et al recommend manufacturing corporations to make different strategies in diverse staged market.…”
Section: Taskmentioning
confidence: 99%
“…1. Integrating and analyzing the demand data, inventory data and market data to make more valid decision in the highly unstable marketing environment [27]. 2.…”
Section: Technologymentioning
confidence: 99%
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