2023
DOI: 10.1016/j.jort.2021.100460
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How recreational farm operators use dynamic capabilities to respond to COVID-19 pandemic

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Cited by 13 publications
(13 citation statements)
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“…In other words, farmers who reported an increase in online sales and marketing were more likely to agree with the statement that their operation was able to respond to the pandemic and report an increase in profitability. This is in line with other pandemic research indicating that online sales played a central role in supporting farm resilience during the pandemic ( Bachman et al, 2021 ; Erjavec et al, 2021 ; Hsiao and Tuan, 2021 ; O'Connell et al, 2021 ; Schreiber et al, 2022 ). Specifically, when direct-to-consumer market channels were shut down due to pandemic-related restrictions, online platforms and social media acted as a key intermediary between farmers and consumers ( Danovich, 2020a ; Lamb, 2020 ; Meuwissen et al, 2021 ; Pretty, 2020 ).…”
Section: Resultssupporting
confidence: 92%
“…In other words, farmers who reported an increase in online sales and marketing were more likely to agree with the statement that their operation was able to respond to the pandemic and report an increase in profitability. This is in line with other pandemic research indicating that online sales played a central role in supporting farm resilience during the pandemic ( Bachman et al, 2021 ; Erjavec et al, 2021 ; Hsiao and Tuan, 2021 ; O'Connell et al, 2021 ; Schreiber et al, 2022 ). Specifically, when direct-to-consumer market channels were shut down due to pandemic-related restrictions, online platforms and social media acted as a key intermediary between farmers and consumers ( Danovich, 2020a ; Lamb, 2020 ; Meuwissen et al, 2021 ; Pretty, 2020 ).…”
Section: Resultssupporting
confidence: 92%
“…Rural tourism is likely to have a detrimental impact on the local community if it is not managed responsibly. Local community leaders and other stakeholders in rural tourism should collaborate to manage it so that it becomes a community industry that benefits everyone in a win-win situation [17,25,26]. It is obvious that rural tourism growth has an influence on the natural environment in which it takes place as shown in Figure 2 below; representing trends in Rural tourism in the last two decades.…”
Section: Current Trends In Rural Tourismmentioning
confidence: 99%
“…During the COVID-19 pandemic, small farm operators focused on dynamic revenue-driven considerations in response to the market (Hsiao & Tuan, 2021). Finding the right resources challenged small farm operators to make tough decisions on cutting costs (Darnhofer, 2020).…”
Section: Building Relationshipsmentioning
confidence: 99%