How Do Stereotypical Representations Affect Judgments of New Product Success? An Empirical Investigation

Vazquez-Hernandez, Carlos; Garbuio, Massimo; Szkudlarek, Betina

doi:10.1109/tem.2024.3385359

IEEE Trans. Eng. Manage.

2024

DOI: 10.1109/tem.2024.3385359

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How Do Stereotypical Representations Affect Judgments of New Product Success? An Empirical Investigation

Carlos Vazquez-Hernandez,

Massimo Garbuio,

Betina Szkudlarek

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How Do Stereotypical Representations Affect Judgments of New Product Success? An Empirical Investigation

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References 87 publications

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