2019
DOI: 10.1257/aer.20180288
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How Do Individuals Repay Their Debt? The Balance-Matching Heuristic

Abstract: These numbers are even higher in the US market. Using a representative sample of 2015 TransUnion data, we calculate that 71.5 percent of credit card holders have 2 or more cards, and individuals with 2 or more cards account for 91.8 percent of balances and 91.7 percent of revolving balances.

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Cited by 125 publications
(83 citation statements)
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“…We also test whether our results are robust to controlling for balances due on other cards held by the individual at the same time. Drawing from the same universe of data, Gathergood et al (2019) show that consumers tend adopt a repayment heuristic when making intratemporal choices over allocating payments across cards due within the same month. Instead of paying down the highest interest rate debt first, as economic logic would predict, consumers tend to split the ratio of repayments across their cards in approximate proportion to the ratio of revolving balances, which Gathergood et al (2019) describe as the application of a "balance-matching heuristic.…”
Section: Controlling For Characteristics Of Other Cardsmentioning
confidence: 99%
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“…We also test whether our results are robust to controlling for balances due on other cards held by the individual at the same time. Drawing from the same universe of data, Gathergood et al (2019) show that consumers tend adopt a repayment heuristic when making intratemporal choices over allocating payments across cards due within the same month. Instead of paying down the highest interest rate debt first, as economic logic would predict, consumers tend to split the ratio of repayments across their cards in approximate proportion to the ratio of revolving balances, which Gathergood et al (2019) describe as the application of a "balance-matching heuristic.…”
Section: Controlling For Characteristics Of Other Cardsmentioning
confidence: 99%
“…We draw the subsample of observations from our main sample in which individuals hold two or more cards concurrently within the same month with positive balances due. 7 The resulting sample differs from that used in Gathergood et al (2019), who design their analysis to focus on partial repayment of revolving debts, restricted to cases in which consumer face interest payments, in contrast to our focus on full repayment. 8 We first replicate our main models on this sample (without adding controls for additional cards), for completeness including socioeconomic controls in the regression specification.…”
Section: Controlling For Characteristics Of Other Cardsmentioning
confidence: 99%
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