2016
DOI: 10.1016/j.jval.2016.09.878
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How do Cost-Containment Measures Impact Pharmaceutical Industry?

Abstract: for these developments included the global economic downturn (Canada), market consolidation processes (Canada, Spain) and the strategic decision taken by national representatives of generic companies to close their sales or market access departments (Norway, Switzerland). When they announced cost-containment measures, governments were frequently confronted with opposition of pharmaceutical industry (e.g. media campaigns, legal challenges) who expressed their concern of negative consequences for the performance… Show more

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