How Digital Transformation Can Affect Product Innovation Performance Msmes: Evidence From West Java
Vigory Gloriman Manalu,
Fauziyah Adzimatinur
Abstract:This study aims to examine the relationship of foresight capability to the innovation performance of SMEs by using digital transformation as a mediating variable. This study uses a quantitative research method. Data collection was carried out through a structured offline questionnaire. The technique of determining the sampling is done by using purposive sampling. The population in this study were SMEs originating from the West Java region, with a total of 187 questionnaires collected. This research uses struct… Show more
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