Culture and Psychology has by now been around for two decades. As its Editor, I like to look forward, rather than backward, to consider what might be necessary for further advancement of the area. While the discourses in the different subdomains of cultural psychologies 1 have stabilized over the two decades, elaborations of relevant cultural phenomena have been well established, and the field continues in its deeply international and transdisciplinary ways-there are still serious obstacles on its way of further advancement. I would outline two-the need of theory construction, and development of new methodology that honors the qualitative, dynamic, and holistic nature of cultural phenomena.