Within this chapter, we discuss control in the coefficients of an obstacle problem. Utilizing tools from H-convergence, we show existence of optimal solutions. First order necessary optimality conditions are obtained after deriving directional differentiability of the coefficient to solution mapping for the obstacle problem. Further, considering a regularized obstacle problem as a constraint yields a limiting optimality system after proving, strong, convergence of the regularized control and state variables. Numerical examples underline convergence with respect to the regularization. Finally, some numerical experiments highlight the possible extension of the results to coefficient control in phase-field fracture.