Abstract:Since its emergence, the automobile has captured the attention of the entire world and, consequently, led to the birth of a very dynamic industry, the automotive industry. In the beginning, the price was not affordable for many people and, therefore, the automobile was the appanage of the upper class. The cost of the cars significantly decreased over time and mass selling grew rapidly due to mass production. The Fordist production system stimulated consumption and eventually created a mass market for cars both… Show more
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