Heidegger and derrida: The conflict between hermeneutics and deconstruction in the context of rhetorical and communication theory

Desilet, Gregory

doi:10.1080/00335639109383950

“…Humans do not disclose truth which would force the aletheic process to lean on the agentic side as truth-finding. Rather, the process of disclosure is presented with the employment of middle voice as a ‘bringing forth from concealment’, that is as a self-subsistent process that is neither fully motivated by beings, nor imposed onto beings by some sort of transcendental entity, as Being (also see Heidegger 1972 , p. 8; Desilet 1991 on the translation of ‘es gibt’ as ‘it gives’). In fact, as Derrida contends, it is questionable whether Being is anything else than an “ontic metaphor struggling in vain to become ontological conceptuality” (Krell 2015 , p. 90).…”

Section: Key Concepts In Heidegger’s Fundamental Ontologymentioning

confidence: 99%

So near, so far, so what is social distancing? A fundamental ontological account of a mobile place brand

Rossolatos

¹

2020

Place Brand Public Dipl

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This paper offers a social phenomenological reading of the globally binding practice of 'social distancing' in light of the precautionary measures against the spreading of the Covid-19 virus. Amid speculation about the far-reaching effects of temporarily applicable measures and foresights about the advent of an ethos that has been heralded by the media as the 'new normal', the ubiquitous phenomenon of social distancing calls for a fundamental ontological elucidation. The purported hermeneutic that is situated in the broader place branding and experiential marketing literatures places Covid-19 in the shoes of Being, and, therefore, imagines how Being would behave ontologically if it were a virus. By arguing that the virus does operate like Being, five theses are put forward as experiential interpretive categories with regard to the ontological status of Covid-19. The adopted approach makes the following contributions to the extant literature: First, it addresses a wholly new phenomenon in place branding, namely a pre-branded place whose meaning is non-negotiable, globally applicable and seemingly equivalent to pure void. Second, it advances the application of phenomenological research in place branding and experiential consumption by highlighting the aptness of the so far peripheral (in the marketing discipline) strand of Heideggerian fundamental ontology. Third, it extends the meaning of place in the place branding literature, by showing how spatialization is the outcome of temporalization, in line with the adopted phenomenological perspective.

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“…Humans do not disclose truth which would force the aletheic process to lean on the agentic side as truthfinding. Rather, the process of disclosure is presented with the employment of middle voice as a 'bringing forth from concealment', that is as a self-subsistent process that is neither fully motivated by beings, nor imposed onto beings by some sort of transcendental entity, as Being (also see Heidegger 1972, p. 8;Desilet 1991 on the translation of 'es gibt' as 'it gives'). In fact, as Derrida contends, it is questionable whether Being is anything else than an "ontic metaphor struggling in vain to become ontological conceptuality" (Krell 2015, p. 90).…”

Section: Key Concepts In Heidegger's Fundamental Ontologymentioning

confidence: 99%

So Near, so Far, so What Is Social Distancing? a Fundamental Ontological Account of a Mobile Place Brand

Rossolatos

¹

2020

View full text Add to dashboard Cite

This paper offers a social phenomenological reading of the globally binding practice of 'social distancing' in light of the precautionary measures against the spreading of the Covid-19 virus. Amid speculation about the far-reaching effects of temporarily applicable measures and foresights about the advent of an ethos that has been heralded by the media as the 'new normal', the ubiquitous phenomenon of social distancing calls for a fundamental ontological elucidation. The purported hermeneutic that is situated in the broader place branding and experiential marketing literatures places Covid-19 in the shoes of Being, and, therefore, imagines how Being would behave ontologically if it were a virus. By arguing that the virus does operate like Being, five theses are put forward as experiential interpretive categories with regard to the ontological status of Covid-19. The adopted approach makes the following contributions to the extant literature: First, it addresses a wholly new phenomenon in place branding, namely a pre-branded place whose meaning is non-negotiable, globally applicable and seemingly equivalent to pure void. Second, it advances the application of phenomenological research in place branding and experiential consumption by highlighting the aptness of the so far peripheral (in the marketing discipline) strand of Heideggerian fundamental ontology. Third, it extends the meaning of place in the place branding literature, by showing how spatialization is the outcome of temporalization, in line with the adopted phenomenological perspective.

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“…His main idea is a strong dislike of emphasized structure in everyday life, and he argued that symbols are enough to expose the truth and ideology, so the whole structure of an object pales in comparison with the research of the individual. According to Martin Heidegger, an eminent philosopher, philosophy at that time represented metaphysics, and the history of western philosophy was related to the history of metaphysics that said when an object or a quality can be seen, it is defined as existing [4]. The word "logos" defined that behind everything, there is only truth saying in a word that contains the great power or a representation of God.…”

Section: Introductionmentioning

confidence: 99%

Frank Gehry, Zaha Hadid and the value of Deconstructivism

Liu¹,

Jun-yuan²

2022

HSET

0

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The paper aims to compare and discuss the value of deconstructivism in today's society by choosing two famous architects, Zaha Hadid and Frank Gehry. From Zaha's Guangzhou Opera House, some relationships with the buildings around can be found, and their association largely illustrates the importance of flexible and unusual buildings. Moreover, Gehry has a strong inspiration for everything that happens horizontally, which is a perfect illustration of Zaha and deconstructivism. By analyzing his architecture philosophy and aesthetics, the indispensable part of deconstructivism can be understood with a clear view of how modern architects apply it to their designs.

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Heidegger and derrida: The conflict between hermeneutics and deconstruction in the context of rhetorical and communication theory

Cited by 8 publications

References 11 publications

So near, so far, so what is social distancing? A fundamental ontological account of a mobile place brand

So near, so far, so what is social distancing? A fundamental ontological account of a mobile place brand

So Near, so Far, so What Is Social Distancing? a Fundamental Ontological Account of a Mobile Place Brand

Frank Gehry, Zaha Hadid and the value of Deconstructivism

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