Harvesting the digital green: A deeper look at the sustainable revolution brought by next-generation IoT in E-Commerce
Laith T. Khrais,
Myriam Zorgui,
Hoda M. Aboalsamh
Abstract:The primary research question investigated was: What is the impact of next-generation Internet of Things (IoT) applications on the e-commerce sector? The specific objectives included exploring the challenges and benefits of IoT in e-commerce and examining the different IoT technologies used in e-commerce. The current study employed a qualitative method of conducting online interviews among seven participants in the ecommerce industry. A key finding was that IoT generally positively affects the e-commerce secto… Show more
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