2014
DOI: 10.1111/ecca.12094
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Happiness as a Driver of Risk‐avoiding Behaviour: Theory and an Empirical Study of Seatbelt Wearing and Automobile Accidents

Abstract: Governments try to discourage risky health behaviours, yet such behaviours are bewilderingly persistent. We suggest a new conceptual approach to this puzzle. We show that expected utility theory predicts that unhappy people will be attracted to risk‐taking. Using US seatbelt data, we document evidence strongly consistent with that prediction. We exploit various methodological approaches, including Bayesian model selection and instrumental variable estimation. Using road accident data, we find strongly corrobor… Show more

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Cited by 38 publications
(21 citation statements)
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References 92 publications
(130 reference statements)
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“…Previous studies have focused on how people’s satisfaction in life influences risky choices in certain contexts. For example, Goudie et al [ 33 ] used American seatbelt data to demonstrate that happier people are less attracted to risk-taking. Column (2) shows the estimation results with an added indicator variable for respondents’ self-reported happiness level.…”
Section: Empirical Results and Discussionmentioning
confidence: 99%
“…Previous studies have focused on how people’s satisfaction in life influences risky choices in certain contexts. For example, Goudie et al [ 33 ] used American seatbelt data to demonstrate that happier people are less attracted to risk-taking. Column (2) shows the estimation results with an added indicator variable for respondents’ self-reported happiness level.…”
Section: Empirical Results and Discussionmentioning
confidence: 99%
“…We also asked students about frequency of seatbelt use (always, mostly, sometimes, rarely, never) because seatbelt-wearing has a well-established relationship to motor vehicle-related risk- taking. 20,30 The distribution was heavily skewed towards always wearing a seatbelt, so this variable was dichotomized to measure whether or not participants always wear their seat belts.…”
Section: Methodsmentioning
confidence: 99%
“…Friedman & Ryff (2012) Life satisfaction, positive affect, and negative affect were all related to body mass index and smoking in the expected directions, but exercise frequency was not significantly associated with them. Goudie et al (2014) Happier individuals tend to avoid risk-taking behavior while driving, such as not wearing seat belts. Grant, Wardle, & Steptoe (2009) Across 21 nations life satisfaction was related to more exercise and less smoking, eating fruit and limiting fat intake, and using sun protection, with the first two being consistent across regions and the latter ones showing differences.…”
Section: Citationsmentioning
confidence: 99%