Hamas-PLO/Fatah Reconciliation and Rapprochement within the Unfolding Regional Order in the Middle East since 2010: Neorealist and Neoclassical Realist Perspectives

Amour, Philipp O.

doi:10.18506/anemon.384773

Cited by 8 publications

(1 citation statement)

References 25 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…The growth of Muslim minorities in Western communities increased scepticism and the gradually perceived threat of invasion from within (Carr, 2015: 3). The contemporary Arab awakening, the so-called Arab Spring, could have been a viable dynamic to enhance positive awareness of Muslims and Islam because of its potential for modernisation and democratisation (Amour, 2017;Amour, 2018). However, the aggressiveness of authoritarian regimes against their own polities in thwarting the Arab awakening(s) (Amour, 2013), the failure of regional uprisings (e.g., in Egypt) and the breakout of civil wars (e.g., in Yemen and Libya) evoked old sentiments towards the region and its peoples with regard to the incompatibility of Muslims/Islam with political participation and good governance and the resistance of Muslim nations to modernisation and secularisation.…”

Section: Introductionmentioning

confidence: 99%

Untitled

Amour¹

2018

SEYAD

View full text Add to dashboard Cite

The terrorist attacks in the United States and certain European countries on and after 9/11 have had profound implications for the ordinary Muslims living in these countries. Islamophobia emerged and was often adopted as mere custom. In this article, I bring Middle Eastern studies' approaches to Islamophobia into dialogue with the marketing and branding literature through a critical assessment of the brand name Osama (bin Laden). In the process, I survey the major effects of Islamophobia on Muslims living in the West, observing restrictions in public and formal life. By engaging empirical research and theoretical frameworks, I argue that Osama bin Laden as a strategy conceptualiser and a practitioner (i.e., a militant jihadist) served as a brand that was functional for al-Qaida. The brand image of ordinary Muslims became related to a continuing identification with Osama bin Laden, whose negative public image established an umbrella image for Muslims in general and for the given name Osama in particular, regardless of the personhood of ordinary citizens, with subsequent harmful repercussions.

show abstract

Section: Introductionmentioning

confidence: 99%