The concept of "functional selectivity" or "biased signaling" suggests that a ligand can have distinct efficacies with regard to different signaling pathways. We have investigated the question of whether biased signaling may be related to distinct agonist-induced conformational changes in receptors using the  2 -adrenergic receptor ( 2 AR) and its two endogenous ligands epinephrine and norepinephrine as a model system. Agonist-induced conformational changes were determined in a fluorescently tagged  2 AR FRET sensor. In this  2 AR sensor, norepinephrine caused signals that amounted to only ≈50% of those induced by epinephrine and the standard "full" agonist isoproterenol. Furthermore, norepinephrine-induced changes in the  2 AR FRET sensor were slower than those induced by epinephrine (rate constants, 47 versus 128 ms). A similar partial  2 AR activation signal was revealed for the synthetic agonists fenoterol and terbutaline. However, norepinephrine was almost as efficient as epinephrine (and isoproterenol) in causing activation of G s and adenylyl cyclase. In contrast, fenoterol was quite efficient in triggering -arrestin2 recruitment to the cell surface and its interaction with  2 AR, as well as internalization of the receptors, whereas norepinephrine caused partial and slow changes in these assays. We conclude that partial agonism of norepinephrine at the  2 AR is related to the induction of a different active conformation and that this conformation is efficient in signaling to G s and less efficient in signaling to -arrestin2. These observations extend the concept of biased signaling to the endogenous agonists of the  2 AR and link it to distinct conformational changes in the receptor.