“…𝛽e can be expressed as the degree of improvement in product performance (Hsu et al, 2019;Mu et al, 2016), where 𝛽 is the market demand sensitivity coefficient under consumer green technology preference (i.e., consumer green preference), e represents the level of green technology (i.e., water saving effect), q indicates the production quantity of the farmer (we relax the relevant assumptions in our extensions, see Appendix A). Similar to Guda et al (2021), the improved agricultural infrastructure and mechanization of agriculture has largely reduced the uncertainty in crop yields in many developing countries (Chintapalli & Tang, 2022a;Guo et al, 2022).…”