“…Alternatively, Sedlacek & Sterk (2017) link expansion of the intensive margin of sales to cumulative marketing expenditure: it is highly likely that this is something which can be postponed, if the firm is faced with an uncertain future barrier. Secondly, while simpler models of firm exit might predict that exit will only happen when a negative trade event actually occurs (rather than in advance), this is not the case where trading involves renewing contracts or renewing search (Edwards 2017), in which case withdrawal of firms may well be spread out over the period before the final policy decision, as firms come to the point where they need to renew ties. Finally, if firms' search process consists of a series of trial and error contracts, then those who have not yet found good matches would be expected to withdraw pending a negative anticipated shock.…”