We investigate an exact nonequilibrium solution of a two-site electron-phonon model, where an infrared-active phonon that is nonlinearly coupled to the electrons is driven by a laser field. The timeresolved electronic spectrum shows coherence-incoherence spectral weight transfer, a clear signature of light-enhanced electron-phonon coupling. The present study is motivated by recent evidence for enhanced electron-phonon coupling in pump-probe TeraHertz and angle-resolved photoemission spectroscopy in bilayer graphene when driven near resonance with an infrared-active phonon mode [E. Pomarico et al., Phys. Rev. B 95, 024304 (2017)], and by a theoretical study suggesting that transient electronic attraction arises from nonlinear electron-phonon coupling [D. M. Kennes et al., Nature Physics (2017), 10.1038/nphys4024]. We show that a linear scaling of light-enhanced electron-phonon coupling with the pump field intensity emerges, in accordance with a time-nonlocal self-energy based on a mean-field decoupling using quasi-classical phonon coherent states. Finally we demonstrate that this leads to enhanced double occupancies in accordance with an effective electronelectron attraction. Our results suggest that materials with strong phonon nonlinearities provide an ideal playground to achieve light-enhanced electron-phonon coupling and possibly light-induced superconductivity.