“…By contrast, there have been increasing concerns over EP or CSR issues in general among MNEs (Appendix 1), particularly in the Journal of International Business Studies (e.g., Campbell et al, 2012;Durand & Jacqueminet, 2015;Husted & Allen, 2006;Ioannou & Serafeim, 2012;Jamali, 2010;Marano, Tashman, & Kostova, 2017;Rathert, 2016;Rodriguez, Siegel, Hillman, & Eden, 2006;Zanakis, Newburry, & Taras, 2016). As we will discuss below, firm performance in terms of EP or CSR in general is not only socially significant but also beneficial for other dimensions of firm performance, such as financial and marketing performance (e.g., Russo & Fouts, 1997).…”