Gettysburg re-imagined: the role of narrative imagination in consumption experience

Chronis, Athinodoros; Arnould, Eric J.; Hampton, Ronald D.

doi:10.1080/10253866.2011.652823

Cited by 62 publications

(52 citation statements)

References 55 publications

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“…In addition to research on the branding of nations (Olins, 2001;Kulkarni & Ganesh, 2002;Erdem, Swait, & Valenzuela, 2006;Lee, Klobas, Tezinde, & Murphy, 2010), there have also been several studies on the process of forming or reaffirming self and national identity via tourism (Edensor, 1998(Edensor, , 2000Goulding, 1999;Peñaloza, 2000;Pretes, 2003;Macdonald, 2006;Chronis et al, 2012). Important findings include those of Palmer (2005) who examines how the national identity of 'Englishness' is constructed through tourists' experiences at three heritage sites: Battle Abbey, Hever Castle and Chartwell.…”

Section: National Identitymentioning

confidence: 99%

“…Contemporary studies call for further empirical research; especially qualitative in-depth studies of dark tourism motivations and experiences (Dunkley et al, 2011;Podoshen, 2013). While there have also been several studies regarding the role of tourism in the process of national identity formation (Edensor, 1998(Edensor, , 2000Chronis, Arnould, & Hampton, 2012) such studies have focussed on heritage and tourism, not explicitly on dark tourist sites and behaviour (e.g. Joyce, Stevenson, & Muldoon, 2013).…”

Section: Introductionmentioning

confidence: 99%

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Exploring the role of dark tourism in the creation of national identity of young Americans

Tinson

Saren

Roth

2015

Journal of Marketing Management

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motivated by an interest in the relative impact of transition on consumption and identity formation using ritual practice as a context. Publications have centred on the interrelationships between adolescent consumer behaviour and the social factors that affect the consolidation of identity positions. 3 Abstract: The purpose of this paper is to examine the role of dark tourism in constructing narratives and stories which co-create and reinforce national identity. By focusing on the voice of the tourist and their consumer experience, we develop an understanding of youth behaviours and motivations associated with dark tourism and the effect of social influences in forming narratives. This empirical study comprises 20 interviews with young American dark tourist site visitors, 11 of whom were re-interviewed. The emic insights suggest dark tourism experiences can be used to (re)affirm individual roles, enhance feelings of national identity and co-create a self as well as a national identity. An etic conceptual model is proposed that is specifically designed for dark tourism sites. It provides a novel explanation of national identity co-creation and recognises the relationship between tourist motivation, experience and co-creation. Michael Saren is Professor ofKeywords: Co-creation, National Identity, Dark Tourism, Narratives, Youth Summary statement of contribution: This research provides a theoretical contribution to our understanding of the ways in which national identity and dark tourism are linked. Taking a social construction perspective the empirical research design comprises 20 interviews with young American dark tourist site visitors, 11 of whom were re-interviewed. These repeat interviews take account of the reinterpretation of the tourists' experiences and ensure that the researchers' understanding of the first-round interviews was close enough to the interviewees' worldviews. We conceptualise the intricate and sometimes inconsistent stances that visitors take when explaining their dark tourism motivations and reflections and propose a new conceptual framework.4

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Section: National Identitymentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Exploring the role of dark tourism in the creation of national identity of young Americans

Tinson

Saren

Roth

2015

Journal of Marketing Management

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“…Mountain man re-enactments are based on the evocation of a mythic past linked to beaver trapping and a primitive way of life on the Rocky Mountains in the first half of the 19th century (Belk and Costa, 1998); commercialized pilgrimages to Goree Island and West Africa -sponsored by McDonald's -enliven narratives of a common cultural identity and the slave trade (Ebron, 2000); stock shows and rodeos enact mythic notions of the American West (Peñaloza, 2001); and countless stories of death and patriotism suffuse tourist's experiences in Civil War battlefields (Chronis, 2005aChronis et al, 2012).…”

Section: Introductionmentioning

confidence: 98%

Substantiating Byzantium: The role of artifacts in the co‐construction of narratives

Chronis

2015

J of Consumer Behaviour

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Acknowledging the abundance of narrative elements in servicescapes and anchored on the premise that consumption experiences are coconstructed, this research extends existing servicescapes scholarship by theorizing the role of material objects in the co-construction of narratives at storyscapes, that is, those servicescapes where narratives are at the center stage of the consumption experience. Using a museum exhibition of Byzantine heritage in Thessaloniki, Greece, the findings provide insight on the way in which consumers engage and "read" material artifacts in narrative co-construction. The emergent framework theorizes consumer participation as narrative substantiation and sheds light on its four constitutive narrative-construction processes (completing, relating, recontextualizing, and imagining) and on the ways in which consumers anchor these processes on artifact's materiality (artifactual knowledge, practicalness, intermateriality, and realness). Furthermore, this research offers an alternative approach to the existing language analogy according to which objects have their own voice and rhetoric. I see objects, instead, as contributing an evocative engagement according to which consumers unpack objects not only in their reference to the servicescape narrative but also in reference to their own personal and collective lives.

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“…This paper explores the different motivations of those who actually seek to create or deliver the authentic (or inauthentic). For example, Chronis et al (2012) argue that authenticity cannot be disassociated from notions of power and commercial interest.…”

Section: Establishing Authenticitymentioning

confidence: 99%

Marketplace metaphors: communicating authenticity through visual imagery

Freathy

Thomas

2014

Consumption Markets & Culture

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While the concept of authenticity is commonly linked to the market exchange process, it also assists in the pursuit of political, social and economic objectives. Authenticity provides a legitimating function that serves the needs of specific groups and individuals. Establishing authenticity remains culturally and contextually dependent and requires an understanding of prevailing power relationships and historical events. This is demonstrated by reference to a series of sixteenth and seventeenth century images of retailing and the marketplace. Using iconological interpretive techniques, the paper identifies how works of art served a propagandist role designed to influence and modify public opinion. Developments in both production and consumption led to a commodification of artistic works and afforded a means of communication that both challenged and empowered established institutions. The paper highlights the contemporary significance of these findings and suggests that modern marketing imagery may seek to authenticate socio-political as well as economic meaning.

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Gettysburg re-imagined: the role of narrative imagination in consumption experience

Cited by 62 publications

References 55 publications

Exploring the role of dark tourism in the creation of national identity of young Americans

Exploring the role of dark tourism in the creation of national identity of young Americans

Substantiating Byzantium: The role of artifacts in the co‐construction of narratives

Marketplace metaphors: communicating authenticity through visual imagery

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