“…Despite drawing on a rich tradition of mapping methods, seminal studies in the field of business and management research have failed to established a canon of methods for qualitative network research (Allen, ; Roethlisberger and Dickson, ). Over the past decade, a small number of social scientists have developed innovative visual methods for investigating personal networks, in particular migrant networks (Gamper, Schönhuth and Kronenwett, ; Lubbers et al ., ; McCarty et al ., ; Ryan and D'Angelo, ; Stark and Krosnick, ). Only a few scholars have experimented with visual methods in research on the inter‐organizational domain, and they have been largely inattentive to each other's work (Conway and Steward, ; Ramos and Ford, ; Schiffer and Hauck, ).…”