“…In contrast, SVO is different among the urban area, rural areas and overall sample, as the percentages of proself subjects are 84%, 64% and 70%, respectively. The result is consistent with the previous literature in the sense that the percentage of proself people becomes higher in urban areas than in rural areas [8,21,59]. Another difference is in the average year of education, as urban subjects have 12.68 years (SD = 4.91), rural subjects have 8.97 years (SD = 3.86) and overall subjects in the sample have 9.95 years (SD = 4.47) on average.…”
Section: Social Value Orientationsupporting
confidence: 91%
“…Economic theory establishes that urbanization brings about an increase in people's income, potentially implying that economic growth with urbanization has a positive effect on happiness along with our result as well as those of the previous literature [31,[75][76][77][78][79]. However, behavioral sciences and social psychology report that urbanization is changing human societies in the way that people's generativity declines, the so-called "generativity crisis" [8,80]. Sasaki [80] claims that rapid economic growth, urbanization and social changes in Japan have led to a decline in people's generativity.…”
Section: Discussionsupporting
confidence: 75%
“…It appears that there are mainly two channels of motivations to be more generative for future generations: (i) proself and (ii) prosocial channels, implying that the basic motives behind generative actions could be different. Proself people may be driven by "legacy motives," whereas prosocial people may be driven by "motives of helping hands" for future generations [8,68,69]. Therefore, it is our conjecture that generative actions may be able to uniformly contribute to individual SH, irrespective of prosocial and proself motives behind the actions, and, therefore, generativity is a consistent and robust determinant of SH in the analysis.…”
Section: Discussionmentioning
confidence: 80%
“…In contemporary societies, happiness is interpreted as an outcome of a "good life," which is established to be driven by social status and/or some sociodemographic factors, and thus people are assumed to behave for pursuing happiness [3][4][5][6]. On the other hand, generativity and prosociality in human preferences and behaviors are claimed to be essential for the betterment and sustainability of societies [7,8]. This is because they are conceptualized as the concern and commitment for people in current and future generations, inducing a higher level of cooperation for various social and sustainability problems.…”
Happiness, generativity and social preferences are pivotal factors for the betterment and sustainability of societies. However, little is known about the relationships among happiness, generativity and social preferences, along with sociodemographic factors, within a single analytical framework. We hypothesize that generativity and social preferences are the determinants of happiness, posing a research question “Are people happier by being prosocial and/or generative for sustainability?” We conduct a survey experiment, collecting data from five subjective happiness scales, generativity, social value orientation and sociodemographic variables in one urban area (Dhaka) and two rural areas (Bogra and Gaibandha) in Bangladesh. With the data, we empirically characterize determinants of subjective happiness with a focus on generativity and social value orientation, controlling for sociodemographic factors. The statistical analysis consistently shows a positive association between subjective happiness and generativity, irrespective of the type of happiness scale, while social value orientation does not exhibit any significance. Rural residents have lower peer relative happiness than urban residents, and household income has a positive relationship with general subjective happiness, leading each of these factors to be significant in overall subjective happiness. In summary, generativity, income and residence area are main determinants of happiness, implying that further urbanization, which is expected to occur in the future, will positively affect people’s happiness if it can bring about an increase in generativity. These results also suggest a possibility that people are happier by being more generative for sustainability, and some new institutional framework such as future design shall be recommended to enhance generativity.
“…In contrast, SVO is different among the urban area, rural areas and overall sample, as the percentages of proself subjects are 84%, 64% and 70%, respectively. The result is consistent with the previous literature in the sense that the percentage of proself people becomes higher in urban areas than in rural areas [8,21,59]. Another difference is in the average year of education, as urban subjects have 12.68 years (SD = 4.91), rural subjects have 8.97 years (SD = 3.86) and overall subjects in the sample have 9.95 years (SD = 4.47) on average.…”
Section: Social Value Orientationsupporting
confidence: 91%
“…Economic theory establishes that urbanization brings about an increase in people's income, potentially implying that economic growth with urbanization has a positive effect on happiness along with our result as well as those of the previous literature [31,[75][76][77][78][79]. However, behavioral sciences and social psychology report that urbanization is changing human societies in the way that people's generativity declines, the so-called "generativity crisis" [8,80]. Sasaki [80] claims that rapid economic growth, urbanization and social changes in Japan have led to a decline in people's generativity.…”
Section: Discussionsupporting
confidence: 75%
“…It appears that there are mainly two channels of motivations to be more generative for future generations: (i) proself and (ii) prosocial channels, implying that the basic motives behind generative actions could be different. Proself people may be driven by "legacy motives," whereas prosocial people may be driven by "motives of helping hands" for future generations [8,68,69]. Therefore, it is our conjecture that generative actions may be able to uniformly contribute to individual SH, irrespective of prosocial and proself motives behind the actions, and, therefore, generativity is a consistent and robust determinant of SH in the analysis.…”
Section: Discussionmentioning
confidence: 80%
“…In contemporary societies, happiness is interpreted as an outcome of a "good life," which is established to be driven by social status and/or some sociodemographic factors, and thus people are assumed to behave for pursuing happiness [3][4][5][6]. On the other hand, generativity and prosociality in human preferences and behaviors are claimed to be essential for the betterment and sustainability of societies [7,8]. This is because they are conceptualized as the concern and commitment for people in current and future generations, inducing a higher level of cooperation for various social and sustainability problems.…”
Happiness, generativity and social preferences are pivotal factors for the betterment and sustainability of societies. However, little is known about the relationships among happiness, generativity and social preferences, along with sociodemographic factors, within a single analytical framework. We hypothesize that generativity and social preferences are the determinants of happiness, posing a research question “Are people happier by being prosocial and/or generative for sustainability?” We conduct a survey experiment, collecting data from five subjective happiness scales, generativity, social value orientation and sociodemographic variables in one urban area (Dhaka) and two rural areas (Bogra and Gaibandha) in Bangladesh. With the data, we empirically characterize determinants of subjective happiness with a focus on generativity and social value orientation, controlling for sociodemographic factors. The statistical analysis consistently shows a positive association between subjective happiness and generativity, irrespective of the type of happiness scale, while social value orientation does not exhibit any significance. Rural residents have lower peer relative happiness than urban residents, and household income has a positive relationship with general subjective happiness, leading each of these factors to be significant in overall subjective happiness. In summary, generativity, income and residence area are main determinants of happiness, implying that further urbanization, which is expected to occur in the future, will positively affect people’s happiness if it can bring about an increase in generativity. These results also suggest a possibility that people are happier by being more generative for sustainability, and some new institutional framework such as future design shall be recommended to enhance generativity.
“…In addition, plan-makers and decision-makers could evaluate the social equity of industrial transformation through examining HIS in rural development. The social aspect of rural development is relatively more important than economic growth compared with urban areas, which replicates the disparity of prosociality between rural and urban residents in developing counties [77]. The fishery industry brings relatively higher income than tourism at this beginning stage, however, the workload and environment of homestay offices and fishing-boats is entirely different.…”
Public value is gaining prominence from both academics and politicians with regards to China's rural development. However, rural planning authorities and practitioners showed limited confidence on public, which manifests as few public perceptions were integrated into the planning documents. This study explores the potential role of residents' experiences in illustrating local economic development within the context of coastal villages in which economic and industries are rapidly transforming. Two case studies from within the locale of the Greater Hangzhou Bay Rim Area are used in this article to examine the gap between residents' experiences and the actual economic development that has occurred. The main findings suggest that rural residents can directly reflect upon both current and historic trends of local economic development. Moreover, household income satisfaction (HIS) is a comprehensive notion of residents' experiences, and indicates social and economic sustainability of industrial transformation, or "thriving business", that have been highlighted in coastal villages. Public experiences could therefore act as a valid and accessible evidence for planners in rural economic planning in China and other developing countries.
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