Gender Differences in Internet Use Patterns and Internet Application Preferences: A Two-Sample Comparison

Weiser, Eric B.

doi:10.1089/109493100316012

Cited by 536 publications

(382 citation statements)

References 8 publications

Supporting

Mentioning

325

Contrasting

Unclassified

Order By: Relevance

“…Pallant [23] suggested that if this assumption was violated, a more conservative alpha level to determine the significance for that variable had to be used. Tabachnick and Fidell [24] recommended an alpha of 0.025 or 0.01. In this analysis, we decided to use the most stringent alpha level of 0.01 because of the aforesaid violation.…”

Section: Instrumentation Validation and Pilot Testmentioning

confidence: 99%

Gender Differences in the Usage and Attitudes toward the Internet among Student Teachers in a Public Malaysian University

Wong¹,

Fung²,

Atan³

2008

American J. of Applied Sciences

View full text Add to dashboard Cite

The problems of gender disparity in the usage and attitude towards the Internet have received considerable interest among researchers. Most findings have revealed that females are at a disadvantage compared to their male counterparts where Internet usage is concerned. They have unequal access, a low rate of usage and exhibit negative attitudes towards the Internet (Nachmias et al., 2000;Madell & Muncer, 2004). Prompted by these observations, this study was carried out to investigate the gender disparity in Internet usage and the attitudes among 152 student teachers (80 females and 72 males) at a public Malaysian university (Universiti Putra Malaysia). The results of this study revealed no gender disparity in Internet usage; the female student teachers were found to spend as much time using the Internet as their male counterparts. These results accordingly contradicted the common findings of other researchers. The results also revealed that the students exhibited positive attitudes toward the Internet regardless of gender, again in contradiction to most other findings. Possible reasons and the implications of these findings will be elaborated and discussed.

show abstract

Section: Instrumentation Validation and Pilot Testmentioning

confidence: 99%

Gender Differences in the Usage and Attitudes toward the Internet among Student Teachers in a Public Malaysian University

Wong¹,

Fung²,

Atan³

2008

American J. of Applied Sciences

View full text Add to dashboard Cite

show abstract

“…Millennials born between 1980 and 2000 are the 20 th century's last generation. This generation is highly educated and technologically connected compared to prior generations, although there are differences in attitude, value, behavior, lifestyle, and ethnic diversity (Taylor and Keeter, 2010). They grew up with Internet, cell phones and social media sites.…”

Section: Millennialsmentioning

confidence: 99%

Gender Differences and Consumer Behavior of Millennials

Kraljević

Filipović

2017

Acta Economica Et Turistica

View full text Add to dashboard Cite

ABSTRACT:Millennial generation is considered the largest and best educated and therefore presents challenges to marketers. This paper aims to examine the gender differences in consumer behaviour of students -generation y. The study identifies gender differences in purchase behaviour, loyalty, price sensitivity and shopping habits. The empirical analysis is based on data obtained from a student survey (N=118; M=40, 68%, F=59, 32%). The data were analysed using chi-square test. Our findings suggest that women are more sensitive to price than men. They also belong more to the loyalty programs and use more loyalty awards schemes. Although the millennial generation has the reputation for being digital our study shows that they actually like visiting the stores instead of shopping online although the statistically significant difference is not found.

show abstract

“…Existen varios estudios que ya han señalado diferencias de género en los consumos mediáticos de los adolescentes y jóvenes. La mayoría ha tenido lugar en el ámbito anglosajón (como, por ejemplo, los de Livingstone, Bober & Helsper, 2005;Weiser, 2004), pero siguen siendo pocos los que centran su investigación exclusivamente en las desigualdades o brechas de género y no la acompañan de otras brechas, como las del acceso, la edad o el nivel educativo. Rodríguez (2006) investiga el fenómeno de la brecha digital a nivel mundial y señala que hay tres bloques determinantes: económico, demográfico y cultural.…”

Section: La Necesidad De Explorar Los Usos De Los Medios En Relación unclassified

“…Los autores observan diferencias estereotipadas, como que las mujeres consumen más las redes sociales y los hombres los videojuegos. También Weiser (2004) señala en su estudio que los chicos hacen un uso de Internet más relacionado con el entretenimiento y placer, mientras que las chicas lo utilizan más para la comunicación interpersonal y como apoyo educativo.…”

Section: La Necesidad De Explorar Los Usos De Los Medios En Relación unclassified

Pervivencia de los estereotipos de género en los hábitos de consumo mediático de los adolescentes: drama para las chicas y humor para los chicos

Masanet

2016

cdi

View full text Add to dashboard Cite

Son pocos los estudios en la línea de investigación de los hábitos de consumo mediático de los adolescentes y jóvenes centrados en las diferencias de género en España. Este estudio se propone trabajar en esta línea mediante un estudio cuantitativo. De la administración de 787 cuestionarios a adolescentes de Barcelona (España) se desprenden resultados reveladores: los adolescentes hacen consumos estereotipados por género. Las chicas consumen más productos dramáticos centrados en las relaciones interpersonales y los chicos, más humor y videojuegos. Además, las chicas se ven sometidas a más controles familiares que los chicos en sus consumos mediáticos.

show abstract

Gender Differences in Internet Use Patterns and Internet Application Preferences: A Two-Sample Comparison

Cited by 536 publications

References 8 publications

Gender Differences in the Usage and Attitudes toward the Internet among Student Teachers in a Public Malaysian University

Gender Differences in the Usage and Attitudes toward the Internet among Student Teachers in a Public Malaysian University

Gender Differences and Consumer Behavior of Millennials

Pervivencia de los estereotipos de género en los hábitos de consumo mediático de los adolescentes: drama para las chicas y humor para los chicos

Contact Info

Product

Resources

About