Gender bias in consumer perceptions: The case of agro-input dealers in Uganda

Abstract

in 1975, provides research-based policy solutions to sustainably reduce poverty and end hunger and malnutrition. IFPRI's strategic research aims to foster a climate-resilient and sustainable food supply; promote healthy diets and nutrition for all; build inclusive and efficient markets, trade systems, and food industries; transform agricultural and rural economies; and strengthen institutions and governance. Gender is integrated in all the Institute's work. Partnerships, communications, capacity strengthening, and data and knowledge management are essential components to translate IFPRI's research from action to impact. The Institute's regional and country programs play a critical role in responding to demand for food policy research and in delivering holistic support for country-led development. IFPRI collaborates with partners around the world.

The (perceived) quality of agricultural technology and its adoption: Experimental evidence from Uganda

“…Because we found signicant dierences between the ratings of female (41% of dealers) and male agro-dealers (59% of dealers) after controlling for some potentially confounding variables like education and for several indications of quality, we have no reason to believe that these dierences in perception can be explained by dierences in real quality. Instead, it is likely that women are perceived to be worse due to discrimination (De, Miehe, and Van Campenhout, 2022), so that we adjusted the ratings of female dealers accordingly to prevent that they are harmed by our intervention. We regressed all seed quality attributes on the gender dummy and added the resulting coecients to the initial ratings of female dealers.…”