A number of factors have been suggested to explain how the success among women entrepreneurs can be improved. To date, some factors have been considered to influence the success of women entrepreneurs such as human capital, networking, financial aids, and opportunity. Despite these studies, entrepreneurial characteristics have been suggested to be studied in order to determine the success among women entrepreneurs. Based on previous literature, there are four characteristics which frequently cited to influence the success among women entrepreneurs which are need for achievement, risk taking, self-confidence and creative and innovative. While for the success of women entrepreneurs, it will be measured by non-financial aspects because women will become less successful if compared in terms of financial aspects since they usually owned small and slower growing business. The contribution of the study are also discussed.