This case study examines the Amalgamated Clothing and Textile Workers' Union's successful 3-1/2-year effort to organize workers at S. Lichtenberg, a Georgia-based curtain manufacturer. The author uses archival research and extensive interviews with rank-and-file activists to determine why the union was able to triumph after earlier (1966 and 1971) failed attempts to organize. He finds that political changes in the post-civil rights South, the solidarity provided by race, gender, and religious identification, and the union's creative tactics coalesced in a winning strategy. The findings have significant implications not only for Southern organizing but also for the labor movement's renewed emphasis on attracting new members.