“…Seminal articles have presented theoretical models of GP behaviour (Ellis & McGuire, 1986;Harsanyi, 1955;McCombs, 1984;McGuire, 2000;Thornton & Eakin, 1997) and a substantial amount of empirical research has been conducted on the impact of organizational characteristics on delivery of GP services, focusing mostly on remuneration systems (Ellis & McGuire, 1990;Gosden et al, 2000;Laffont & Tirole, 1993) and the GP gate keeper role (Brekke et al, 2007;Dusheiko et al, 2006). However, much less is known about doctors' behaviour in publicly-oriented systems which have a high degree of focus on costcontainment and guidelines.…”