Gamification of persuasive systems for sustainability

Abstract

This work in progress presents some initial findings concerning the use of gamification and persuasive technology in the domain of reaching a set sustainability goal by using persuasive systems. Both gamification and persuasive technology have become more pervasive elements in the research community in the domain of human-computer interaction (HCI) and information systems. This paper argues for research addressing the designing of these systems since we currently have a vague understanding of the important underlying mechanism. Sustainability is genuinely complex and the designer of a persuasive system with a set sustainability goal must consider numerous parameters when designing the artefact.

When Persuasive Technology Gets Dark?

“…One popular example of a PT is the use of gamification to change behavior (e.g. persuade towards sustainability see [39]). Commonly gamification is defined as the use of game elements in a non-game context [13] or as a process of providing affordances for gameful experiences which support the customers' overall value creation [27].…”