Future of Mobile Commerce: An Exploratory Study on Factors affecting Mobile Users’ Behaviour Intention

Bhullar, Arshan; Gill, Pushpinder Singh

doi:10.33889/ijmems.2019.4.1-021

Cited by 13 publications

(8 citation statements)

References 38 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Preliminary studies have shown that usefulness positively affects the intention to use information systems (Baki, Birgoren, and Aktepe, 2018;Bhullar and Gill, 2019). Therefore, they concluded an increase in usefulness leads to a rise in the intention to use information systems and vice versa.…”

Section: Usefulnessmentioning

confidence: 99%

See 1 more Smart Citation

Role of Training for Successful Use of Audit Tool Software

Kustono

2022

EJKM

View full text Add to dashboard Cite

This study examined the antecedent variables of using audit software tools to assist the auditor in completing tasks. Data were collected by distributing 303 questionnaires to auditors in Indonesia, while the technology acceptance model was used as the basis for constructing the required hypothesis. The returned questionnaires were tested for validity and reliability at the trial stage and after data collection. The data collected was analyzed using SmartPLS Ver.3.2.9 software, a structural equation modeling approach. The result showed that thirteen hypotheses were tested, of which four were rejected and nine were accepted. Furthermore, auditors' acceptance of new information systems depends on anxiety level, ease of use, and understanding of the application's usefulness. Hence, parties interested in using the audit software must conduct intensive introduction and training, which are critical to its successful implementation. Training reduces anxiety and increases computer intellectual capital and ease of use, which are important for the possible acceptance of a new system. Appropriate training reduces auditors' anxiety about using new applications and increases their intellectual capital. It will reduce paradox in conditions where investment in information systems is expensive but has low returns. The three-stage Sobel test concludes anxiety and intellectual capital are intervening variable, therefore, implementing the application in a hurry will reduce its actual usage.

show abstract

Section: Usefulnessmentioning

confidence: 99%

“…This belief affects the actual use in auditing work, which is often identified by measuring the frequency and duration of technology use. An individual will be satisfied using a system assuming they believe it increases their productivity, similar to the use of the audit software (Bhullar and Gill, 2019).…”

Section: Intention To Usementioning

confidence: 99%

Role of Training for Successful Use of Audit Tool Software

Kustono

2022

EJKM

View full text Add to dashboard Cite

show abstract

“…But, brand personality, organizational association and perceived quality had no mediation effect between source credible online reviews and purchase intention (Chakraborty, 2019) [21 a ]. Further, Perceived enjoyment, perceived usefulness, trust, and perceived cost significantly affect mobile users' behavior intention towards m-commerce, whereas perceived ease of use and social influence do not significant influences on m-commerce use (Apiraksattayakul et al, 2017;Bhullar & Gill, 2019) [14 d ] [24].…”

Section: Online Purchase Intentionmentioning

confidence: 99%

Virtual Buyer-Seller Interaction Is the True Driver of Online Purchase-Intention: A Study by Ism Approach

2020

jcr

View full text Add to dashboard Cite

Individuals in modern society are hard-pressed to be physically present in each and every instance. Social media made their lives easier in this regard. So, virtual interaction, if can be effective, then those individuals (on-line purchaser) may be pushed up to the threshold level of their psychology (purchase intention) to purchase on-line their desired product. In this context, the research problem is stated as "can the on-line purchase intention be driven by virtual buyer-seller interaction?" The broad objective of the study is to analyze the relationship between 'virtual buyer-seller interaction' and 'online purchase intention' through Interpretive Structural Modeling (ISM) along their respective drivers. Qualitative research is the base of this study, where literatures on various empirical and theoretical research works or studies are logically related by the authors of this study to arrive at a structural model, which is developed through Interpretive Structural Modeling (ISM). Major Findings of this study refers that virtual buyer-seller interaction with certain level effectiveness, is justified to have meaningful impact on online purchase intention having factors like customers' engagement, perceived value, and attitude towards on-line shopping action at the level-II of the ISM. Driving factors, dependency factors, and linkage cluster is explored clearly in this study. So far as originality / contribution are concerned, virtual buyer-seller interaction is explored to be a meaningful driver of online purchase intention. Additional originality is that three parallel mediators can be justified between the above said relationships through future empirical studies, which are developed through ISM in the current study. INTRODUCTION:Individuals in modern society are hard-pressed to be physically present in each and every instance that is needed for their lives. Social media play a vital role in providing a space in their mind for the virtual interactions between seller and buyers. If these interactions can be effective, then those individuals (here after, on-line purchaser) may be pushed up to the threshold level of their psychology (here after, purchase intention) to purchase online their desired product. It is not so simple to describe the relationships between the buyers and sellers in the modern marketing scenario; it is even more complex in the online marketing or purchasing actions. So far as behavioral intentions are concerned, some more psychological aspects may appear between the buyers' actions and sellers' actions. In these line of thoughts, if the literatures will be searched, then some important variables can be identified such attitude, value, customers' involvement, some such other variables may appear with the relationships between buyers' behavioral intentions and the typical connection of buyer with seller. Thus, it is very important in the strategic point view that the buyer-seller relationships need to be connected with purchase intention for online purchase actions. In this background, resea...

show abstract

“…Mobile commerce (M-commerce) is a subset of e-commerce, and signifies a new field of business opportunity (Bhullar & Gill, 2019).…”

Section: Appendix a -Descriptions Of Related Conceptsmentioning

confidence: 99%

Mind Your Own Business : Understanding and characterizing valuecreated by consumers in a digital economy

Mileros

2020

Linköping Studies in Science and Technology. Licentiate Thesis

View full text Add to dashboard Cite

In the context of what is commonly referred to as consumer-centric digital economy, personal data has become the new currency which is utilized by consumers to be granted access to seemingly "free apps" within so-called digital zero-price markets. Simultaneously, there are consumers, known as "content creators", who can generate million-dollar revenues annually. The current understanding of how consumers create and capture value within this new digital economy is scarce and more research is needed to systematically build a basis for creating an understanding of value creation and capture in the consumer-centric digital economy, based on a consumer perspective. The purpose of this dissertation is consequently to explore how consumers create and capture value within a consumer-centric digital economy. The explorative study also serves to obtain an initial overview of the phenomenon and the widely dispersed literature which spans different research fields. The collected data constitute more than 500 articles in combination with empirical data collected from websites. Based on the current literature, central concepts related to consumer-centric digital economy are explained. These include for instance Web 2.0, user-generated content and the consumerto-business relationship. The different concepts are discussed in relation to each other and a trend analysis shows that these concepts are on the rise and have become increasingly popular. The results show that consumers within the digital economy may take different roles, and some create value as business-oriented consumers (i.e., consumers who have a commercial interest). For instance, they make a business out of their participation in the digital economy. Examples are YouTubers, bloggers or creators in virtual worlds such as Second Life. Another, probably larger category is characterized as traditional consumers, for instance they participate in the digital economy through their use of seemingly "free" apps but do not reap any direct monetary benefits. By sharing their personal data, they take part in value creation in a more passive way. The findings also indicate that the level of control, e.g. determined by whether or not value is created within the digital platform, may characterize the prerequisites for value capture. Based on this, a taxonomy for value creation and value capture by consumers in the digital economy is developed. The study also identifies different business model types for business-oriented consumers.

show abstract

Future of Mobile Commerce: An Exploratory Study on Factors affecting Mobile Users’ Behaviour Intention

Cited by 13 publications

References 38 publications

Role of Training for Successful Use of Audit Tool Software

Role of Training for Successful Use of Audit Tool Software

Virtual Buyer-Seller Interaction Is the True Driver of Online Purchase-Intention: A Study by Ism Approach

Mind Your Own Business : Understanding and characterizing valuecreated by consumers in a digital economy

Contact Info

Product

Resources

About