Abstract. Serre obtained a sharp bound on how often two irreducible degree n complex characters of a finite group can agree, which tells us how many local factors determine an Artin L-function. We consider the more delicate question of finding a sharp bound when these objects are primitive, and answer these questions for n = 2, 3. This provides some insight on refined strong multiplicity one phenomena for automorphic representations of GL(n). For general n, we also answer the character question for the families PSL(2, q) and SL(2, q).