Positively charged residues located near the cytoplasmic end of hydrophobic segments in membrane proteins promote membrane insertion and formation of transmembrane ␣-helices. A quantitative understanding of this effect has been lacking, however. Here, using an in vitro transcription-translation system to study the insertion of model hydrophobic segments into dog pancreatic rough microsomes, we show that a single Lys or Arg residue typically contributes approximately ؊0.5 kcal/mol to the apparent free energy of membrane insertion (⌬G app) when placed near the cytoplasmic end of a hydrophobic segment and that stretches of 3-6 Lys residues can contribute significantly to ⌬Gapp from a distance of up to Ϸ13 residues away. membrane protein ͉ positive inside rule ͉ hydrophobicity scale ͉ translocon T he biosynthesis of ␣-helical membrane proteins requires their insertion, folding, and oligomerization in the target membrane. In eukaryotic cells, most membrane proteins insert cotranslationally into the endoplasmic reticulum (ER) membrane in a process mediated by the heterotrimeric Sec61 translocon (1, 2).In a series of recent studies (3-6), we have determined the sequence characteristics responsible for the insertion of a transmembrane helix into the ER membrane by measuring the membrane-insertion efficiency of designed hydrophobic segments (H-segments) engineered into a model protein. The position-dependent apparent free energy of insertion derived from these studies for the different amino acids provides the basis for a truly ''biological'' hydrophobicity scale (6). The biological scale correlates well with biophysical and statistical hydrophobicity scales, such as the Wimley-White water-octanol partitioning scale (7) and Sansom's structure-based statistical scale (8). This correlation suggests that the insertion of transmembrane helices is largely determined by the thermodynamics of protein-lipid interactions (3), which is not unreasonable given the structure of the archeal Sec61 translocon in which a dynamic ''lateral gate'' may provide a polypeptide in transit ready access to the lipid bilayer (9, 10).The biosynthesis of membrane proteins, however, not only requires the proper insertion of the transmembrane segments but also their correct orientation in the membrane, and the translocon is thought to play a pivotal role in this process as well (reviewed in ref. 11). Positively charged residues in membrane proteins are found predominantly on the cytoplasmic side of the membrane [the ''positive inside'' rule (12, 13)], flanking either signal sequences (14) or transmembrane segments (12). Consistent with this rule, positively charged residues favor insertion when placed at the cytoplasmic end of a transmembrane segment (6).To characterize more fully the effects on membrane insertion of charged flanking residues, we have now measured the apparent free energy of membrane insertion of a set of H-segments with different combinations of charged flanking residues engineered into a model membrane protein. We have tested the ef...