2017
DOI: 10.1016/j.paid.2016.10.007
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From Likert scales to images: Validating a novel creativity measure with image based response scales

Abstract: The use of image-based testing to assess individual differences has increased substantially in recent years, with proponents arguing that they offer a more engaging alternative to text-based psychometric tests. Yet research examining the validity of these tests is near to non-existent. Traditional image-based formats have been little more than an adaptation of self-reports, with images replacing questions but not response options. The current study develops a novel image-based creativity measure, where images … Show more

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Cited by 22 publications
(17 citation statements)
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“…Rofé did not test aspects of data quality, and the study is therefore not included in the analysis, but Rofé suggested validation in a future study by correlating the map data with other related data. In a study by Leutner et al (2016) the predictive validity of a creativity measure based on image response scales was covered with two versions of a 77 items questionnaire. It was designed to cover aspects of cognitive reflexibility, curiosity and openness.…”
Section: Discussionmentioning
confidence: 99%
“…Rofé did not test aspects of data quality, and the study is therefore not included in the analysis, but Rofé suggested validation in a future study by correlating the map data with other related data. In a study by Leutner et al (2016) the predictive validity of a creativity measure based on image response scales was covered with two versions of a 77 items questionnaire. It was designed to cover aspects of cognitive reflexibility, curiosity and openness.…”
Section: Discussionmentioning
confidence: 99%
“…Another visual approach that could be considered is the replacement of standard questionnaire items with visual representations. This method has already gained traction in personality assessment, owing predominantly to perceptions that this approach can enhance engagement, reduce test taker fatigue (by requiring less attention to process), and may result in shorter test batteries due to the ability of images to provoke stronger reactions than text (Leutner et al, 2017;Meissner & Rothermund, 2015). There is some evidence to support these perceptions (e.g., Leutner et al, 2017), though as with all of the discussed methods validity still needs to be established.…”
Section: Constructmentioning
confidence: 99%
“…This is particularly relevant in applied settings where companies may want to avoid accessing social media data from candidates or employees. Although commercial game-based assessments of behavioral tendencies and preferences, or personality traits, exist, no evidence of their accuracy has been produced yet, with the exception of image-based assessments for creativity [93], as well evidence that personality can be inferred from video-gameplay [94].…”
Section: The Future Of Personality and Intelligencementioning
confidence: 99%