2023
DOI: 10.1080/14765284.2023.2245279
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From fiction to fact: the growing role of generative AI in business and finance

Abstract: Generative Artificial Intelligence (AI), such as ChatGPT by OpenAI, has revolutionized the business world, with benefits including improved accessibility, efficiency, and cost reduction. This article reviews recent developments of generative AI in business and finance, summarizes its practical applications, provides examples of the latest generative AI tools, and demonstrates that generative AI can revolutionize data analysis in industry and academia. To test the ability of generative AI to support decision-ma… Show more

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Cited by 22 publications
(4 citation statements)
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References 57 publications
(63 reference statements)
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“…Notably, ChatGPT, developed by OpenAI, has garnered over a hundred million users within two months of its launch. ChatGPT leverages deep learning models, particularly the "Transformer" architecture, to generate human-like text outputs, undergoing rigorous output controls to ensure linguistic accuracy and fluency.After generating the text output, ChatGPT undergoes a series of output controls, including grammar, semantics, sentiment, etc., to ensure that the generated text conforms to human language habits [2] . According to the "2022 China Language Service Industry Development Report" released by the Translators Association of China, machine translation is widely used in the language service industry, with 86.1% of translation language service demanders recognizing that the use of translation technology improves translation quality, reduces costs, and increases efficiency [6] .…”
Section: Artificial Intelligence Translation and Human Translationmentioning
confidence: 99%
“…Notably, ChatGPT, developed by OpenAI, has garnered over a hundred million users within two months of its launch. ChatGPT leverages deep learning models, particularly the "Transformer" architecture, to generate human-like text outputs, undergoing rigorous output controls to ensure linguistic accuracy and fluency.After generating the text output, ChatGPT undergoes a series of output controls, including grammar, semantics, sentiment, etc., to ensure that the generated text conforms to human language habits [2] . According to the "2022 China Language Service Industry Development Report" released by the Translators Association of China, machine translation is widely used in the language service industry, with 86.1% of translation language service demanders recognizing that the use of translation technology improves translation quality, reduces costs, and increases efficiency [6] .…”
Section: Artificial Intelligence Translation and Human Translationmentioning
confidence: 99%
“…Generative AI contributes significantly to product design and optimization, enabling the exploration of innovative ideas and efficient iteration of designs (Bilgram and Laarmann, 2023). Moreover, its predictive capabilities are crucial in forecasting trends, demand and potential issues, facilitating informed decision-making (Chen et al ., 2023). Overall, its versatility, from creative tasks to predictive analytics and process improvement, positions generative AI as a game-changer with broad-reaching implications for industrial and business practices (Kar et al ., 2023).…”
Section: Literature Reviewmentioning
confidence: 99%
“…• The article examines the transformative role of Generative AI, particularly ChatGPT by OpenAI, in the business and finance sectors [117]. It provides an overview of the recent advancements in generative AI, its practical applications, and the emergence of new tools in these fields.…”
Section: Business and Economicsmentioning
confidence: 99%