Advances in hardware, pulse sequences, and reconstruction techniques have made it possible to perform 3 functional magnetic resonance imaging (fMRI) at sub-millimeter resolution while maintaining high spatial 4 coverage and acceptable signal-to-noise ratio. Here, we examine whether ultra-high-resolution fMRI can 5 be exploited for routine use in neuroscience research. We conducted fMRI in human visual cortex during 6 a simple event-related visual experiment (7T, gradient-echo EPI, 0.8-mm isotropic voxels, 2.2-s sampling 7 rate, 84 slices), and developed analysis and visualization tools to assess the quality of the data. We make 8 three main observations. First, we find that the acquired fMRI images, combined with appropriate surface-9 based processing, provide reliable and accurate measurements of fine-scale blood oxygenation level 10 dependent (BOLD) activity patterns. Second, we show that the highly folded structure of cortex causes 11 substantial biases on spatial resolution and data visualization. Third, we examine the well-recognized research, we provide practical suggestions for both high-resolution and standard-resolution fMRI studies.