This study aims at combining the concepts of g-frame and K-frame for a Hilbert C * -module U , for an operator K ∈ End * A (U ), where End * A (U ) contains all adjointable A-linear maps on U . As a result, continuous K-g-frames for Hilbert C * -modules are introduced and studied. Subsequently, some characterizations of continuous K-gframes in Hilbert C * -modules are proved. Next, continuous K-g-dual of a c-K-g-frame is introduced. Finally, some results, particularly, the existence of continuous K-g-dual, are derived.