“…The category of organizational professionalization is related to the organization itself (internal) and is about the strategy, structure and systems of the organization (Dowling et al, 2014). The first characteristic of a professional organization is to have a strategic plan consisting of a clear strategy, a collective aspiration, goals and strategy (addressing the Why, Where, What and How of an organization) (Dowling et al, 2014;Ferkins et al, 2005;Runhaar, 2021;Suarez, 2011;Weggeman, 1992). This strategic plan is based on shared values of the organization's board members, paid staff, volunteers and participants and is intended to create shared ownership (collective sense of strategy) (Ferkins et al, 2005;Shilbury & Ferkins, 2011;Weggeman, 1992).…”