2006
DOI: 10.1590/s0104-530x2006000100008
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Fatores críticos na implementação do Balanced Scorecard

Abstract: Existem diversas abordagens na literatura enfatizando a importância de promover o alinhamento estratégico e o seu desempenho operacional por meio do sistema de métricas. Um dos modelos mais difundidos é o balanced scorecard (BSC). A proposta deste artigo é discutir os fatores críticos de sucesso na implementação do BSC, bem como o processo de mudança e as técnicas envolvidas nos bastidores da implementação, tendo como objeto central o confronto entre a perspectiva da empresa de consultoria que implementa o BSC… Show more

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Cited by 32 publications
(28 citation statements)
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References 6 publications
(3 reference statements)
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“…Metrics selection criteria become ever more important when considering how the specific roles of individual participants relate to the overall performance of the SC (Harland, 1997). The perspectives of the BSC of different companies should present sets of relevant metrics according to the respective characteristics and managerial needs of the companies (Prieto et al, 2006). Furthermore, the position of individual companies in the SC structure as well as their level of integration and strategic approach may affect the relevance of metrics (van Hoek, 1998).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Metrics selection criteria become ever more important when considering how the specific roles of individual participants relate to the overall performance of the SC (Harland, 1997). The perspectives of the BSC of different companies should present sets of relevant metrics according to the respective characteristics and managerial needs of the companies (Prieto et al, 2006). Furthermore, the position of individual companies in the SC structure as well as their level of integration and strategic approach may affect the relevance of metrics (van Hoek, 1998).…”
Section: Literature Reviewmentioning
confidence: 99%
“…These issues can directly influence the institutionalization process. For example, issues related to the selection, development, and implementation of indicators and measures (Paranjape, Rossiter, & Pantano, 2006;Bourne & Neely, 2002;Malina & Selto, 2001;Ittner, Larcker, & Meyer, 2003) and to problems related to organizational processes (Paranjape, Rossiter, & Pantano, 2006;Pietro et al, 2006;Malina & Selto, 2001) support Otley (1999, p. 375), who argued that the concepts of the BSC are not detailed enough to support its implementation. Similarly, regarding Kaplan and Norton's textual ambiguities, Norreklit (2003) concluded that the validity of the theory is mainly based on the reader's construction of the model's rationality.…”
Section: Data Presentation and Discussion Of Resultsmentioning
confidence: 99%
“…With regard to the total institutionalization stage, the book offers little response to criticisms related to the senior management's and employees' lack of commitment (Hispagnol & Rodrigues, 2006;Pietro et al, 2006;Bourne & Neely, 2002), to the management of conflicts among managers (Ittner, Larcker, & Meyer, 2003;Hispagnol & Rodrigues, 2006;Pietro et al, 2006;Bourne & Neely, 2002), to the distortions caused by a model focused on financial performance (Ittner, Larcker, & Meyer, 2003), and to the pressure for shortterm results (Hispagnol & Rodrigues, 2006). However, the book addresses the role of agents in the implementation of the instrument.…”
Section: Data Presentation and Discussion Of Resultsmentioning
confidence: 99%
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“…Apesar dessa ampla utilização apontada pelos estudos mencionados, outras pesquisas demonstram que as organizações encontraram dificuldades e obstáculos na implantação e no uso do BSC ou, até mesmo, fracassaram na tentativa de aplicar o método, conforme apontam Pessanha (2004) Prieto et al (2006), dentre outros. Kaplan e Norton (1997) consideram que as quatro perspectivas do BSC são úteis para diversas empresas, mas que, em determinados contextos, para se chegar ao sucesso de uma estratégia, há necessidade da ampliar uma ou mais perspectivas.…”
Section: Introdução¹unclassified