Fans, friends, critics, and foes: How CSR-based stakeholder segmentation differentiates perceived corporate ethics, trust, and perceived brand quality

Oh, Hyun Jee; Cha, Yuri; Kim, Jeong‐Nam

doi:10.1016/j.pubrev.2023.102317

Cited by 5 publications

(5 citation statements)

References 73 publications

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“…Environmental Protection Agency, 2022). Thus, while CSR and ESG approaches often reflect a duty-based, or deontological, stance (e.g., Bowen, 2005; Oh et al, 2023; Shim and Kim, 2021), an environmental justice perspective is utilitarian in its approach. That is, the approach considers the consequences of the actions among those affected, first.…”

Section: Comparing and Defining The Conceptsmentioning

confidence: 99%

Responsibility, sustainability, or environmental justice? Strategic communication and evolving expectations for stewardship and citizenship

Capizzo,

Luisi

2024

Public Relations Inquiry

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This conceptual paper analyzes the definitions and the explicit and implicit relationships among Environmental, Social, and Corporate Governance (ESG), Corporate Social Responsibility (CSR), and environmental justice. We explore their roles in public relations theory and practice. Furthermore, we suggest a path for articulating justice and equity more explicitly for future ESG communication. This synthesis leads to defining six equity strategies for ESG communication: Clarity, conflict, reflectiveness, community empowerment, and collaborative, justice-oriented outcomes.

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Section: Comparing and Defining The Conceptsmentioning

confidence: 99%

Responsibility, sustainability, or environmental justice? Strategic communication and evolving expectations for stewardship and citizenship

Capizzo,

Luisi

2024

Public Relations Inquiry

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“…In the second stage, consumers evaluate the psychological quality of a product, based on their perceptions and beliefs about the product. These perceptions may be influenced by factors such as brand reputation, packaging, and advertising (Koech et al , 2023; Oh et al , 2023). Furthermore, this theory also suggests that the importance of each component of product quality may vary depending on the product category.…”

Section: Literature Review and Hypotheses Formulationmentioning

confidence: 99%

Antecedents of viewers’ watch behavior toward YouTube videos: evidence from the most populous Muslim-majority country

Keni

Wilson

Teoh

2023

JIMA

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Purpose This study aims to determine the impact of attitude toward content creators, subjective norm and perceived content quality in affecting people’s intention and behavior to watch videos posted on YouTube in Indonesia. Design/methodology/approach Using questionnaire, data from the total of 112 individuals living in Indonesia were gathered in this study, and these respondents are individuals who have been watching YouTube contents at least 3 h a day for the past eight months. Moreover, all of these data were processed and analyzed using PLS method to determine the impact given by one variable toward the other. Findings Based on the results of the analysis, the authors concluded that both factors, namely, content credibility and perceived content quality, play significant and positive roles in determining people’s intention to watch – and ultimately behavior to watch – contents or videos published on YouTube, with the former turned out to be the stronger predictor. Originality/value The current study attempts to modify and merge both the concept of theory of reasoned action and product quality theory to explain Indonesians’ behavior toward watching contents published on YouTube, and to the best of the authors’ knowledge, this type of studies is still in rarity.

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“…A corporate social responsibility (CSR) program or also known as corporate social responsibility, is a concept that companies have various forms of responsibility to all stakeholders, which include consumers, employees, shareholders, communities, and the environment in the operational aspects of the company (Kim & Manoli, 2020;Lin et al, 2021;Oh et al, 2023). This CSR concept covers social, economic, and environmental aspects.…”

Section: Introductionmentioning

confidence: 99%

Implementing Islamic concept on CSR program of Pertamina in Yogyakarta

Nurjanah,

Prawoto,

Ramdana

2023

Indonesian Journal of Communications Studies

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This research focuses on discussing how the role of Public Relations PT. Pertamina builds reputation through SMEPP program CSR activities for Joglo Ayu Tenan MSMEs and analysed with an Islamic perspective. The research approach used is qualitative descriptive with case study research methods. Data collection techniques are carried out through in-depth interviews, literature reviews, and document studies. The results showed that PT Pertamina's PR in the implementation of CSR has carried out the value of Islamic perspective and is in accordance with the three elements of CSR implementation, namely accountability, sustainability, and transparency. As for after being studied based on an Islamic perspective, PT Pertamina's CSR implementation has carried out Islamic values, including Al-Adl shown that the beneficiaries of the CSR program are carried out fairly to the beneficiary MSMEs and do not discriminate, Al-Ihsan is realised that the SMEPP CSR Program for Joglo Ayu Tenan MSMEs is the company's concrete contribution in this case to help MSMEs by doing good, from the capital process without usury, coaching, to organising exhibitions to increase MSME sales. The value of benefits by providing coaching and training that focuses on empowerment for national economic recovery, as well as the Amanah element which is realised that the Joglo Ayu Tenan CSR Program is an implementation of the mandate of Law Number 40 of 2007 concerning Limited Liability Companies, then derived in Government Regulation No. 47 of 2012 concerning Corporate Social Responsibility (CSR) and Islamic practices.

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Fans, friends, critics, and foes: How CSR-based stakeholder segmentation differentiates perceived corporate ethics, trust, and perceived brand quality

Cited by 5 publications

References 73 publications

Responsibility, sustainability, or environmental justice? Strategic communication and evolving expectations for stewardship and citizenship

Responsibility, sustainability, or environmental justice? Strategic communication and evolving expectations for stewardship and citizenship

Antecedents of viewers’ watch behavior toward YouTube videos: evidence from the most populous Muslim-majority country

Implementing Islamic concept on CSR program of Pertamina in Yogyakarta

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