Family Vacation Decision-Making

Jenkins, Roger L.

doi:10.1177/004728757801600401

Cited by 137 publications

(139 citation statements)

References 4 publications

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“…External information sources are categorized as follows: personal (e.g., word-of-mouth, advice from friends and relatives), marketer-dominated (e.g., advertisements in print and electronic media), neutral (e.g., travel agents and travel guides) and experiential sources, like direct contact with a retailer [71][72][73]. Information, from either internal or external sources, is necessary for choosing a destination and for making onsite decisions about travel modes, attractions, location activities and lodging [74][75][76][77].…”

Section: Tourist Information Searchmentioning

confidence: 99%

An Examination of the Relationship between Rural Tourists’ Satisfaction, Revisitation and Information Preferences: A Korean Case Study

2014

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Abstract:To encourage the sustainability of rural tourism and to achieve success in the tourist industry, an understanding of the factors by which tourists are motivated to visit rural areas is required. This study aims to measure factors affecting rural tourists' satisfaction in relation to different aspects of a destination and to increase the likelihood of revisitation and recommendation. This study also attempts to examine differences in relation to satisfaction depending on the information source preference. Overall satisfaction was influenced by physical infrastructure, service quality and satisfaction level with tour programs. However, the quality of services was more related to tourists' intentions to revisit and recommend, suggesting that its qualitative improvement can contribute to vitalizing stagnant domestic tourism. The findings revealed that tourists' satisfaction was high when people mainly gained tourist information through formal government sources, word-of-mouth and Internet advertising, suggesting that the positive correlation between tourists' satisfaction and information sources reflects the reliability and credibility of those sources.

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Section: Tourist Information Searchmentioning

confidence: 99%

An Examination of the Relationship between Rural Tourists’ Satisfaction, Revisitation and Information Preferences: A Korean Case Study

2014

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“…Information acquisition is necessary for purchase decisions after the destination selection, such as choosing accommodation, transportation and activities (Filiatrault and Ritchie 1980;Jenkins 1978;Perdue 1985). Specific combinations of tourist information sources acquired and used in the planning process represent the information search strategies (Fodness and Murray 1999).…”

Section: Tourism Information Sourcesmentioning

confidence: 99%

The impact of using non-media information sources on the future use of mass media information sources: The mediating role of expectations fulfillment

2007

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“…RQ 4: What is the effect of type of sub-decision upon use of different sites? Like many consumer decisions, the vacation decision process can be reduced to a series of subdecisions (Jenkins 1978;Litvin, Xu & Kang 2004), with different characteristics. This is relevant as one cannot assume that information search can be unambiguously identified for a vacation as a whole.…”

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confidence: 99%

Consumer-Generated versus marketer-generated websites in consumer decision making

Bronner

Hoog

2010

International Journal of Market Research

128

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Consumer-generated versus marketer-generated websites in consumer decision making Bronner, A.E.; de Hoog, R. Published in: International Journal of Market Research DOI:10.2501/S1470785309201193 Link to publication Citation for published version (APA):Bronner, F., & de Hoog, R. (2010). Consumer-generated versus marketer-generated websites in consumer decision making. International Journal of Market Research, 52(2), 231-248. DOI: 10.2501/S1470785309201193 General rightsIt is not permitted to download or to forward/distribute the text or part of it without the consent of the author(s) and/or copyright holder(s), other than for strictly personal, individual use, unless the work is under an open content license (like Creative Commons). Disclaimer/Complaints regulationsIf you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library: http://uba.uva.nl/en/contact, or a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible. These kinds of reviews are described as eWOM (electronic Word-Of-Mouth). Our central question is: are consumers using these reviews, and what is the role of eWOM as compared with commercial-marketer-generated information and advertising on the Internet. The vacation decision process was used as the domain of investigation, but also these results are compared with four other domains. The conclusion is that the roles of both types of sites are complementary.Furthermore, it was found that overall, positive and neutral/mixed contributions to consumergenerated websites are far more frequent than negative ones. Based on these findings, the implications for marketing and advertising strategies are sketched out: additional to existing strategies, market research has to monitor the eWOM about brands and, by using this information companies should flexibly adapt their advertising to the discussion points raised at the consumergenerated sites. Consumergenerated versus marketergenerated websites in consumer decision making *Revised manuscript2 Consumergenerated versus marketergenerated websites in consumer decision making ABSTRACTInternet users are encouraged to rate and review all kinds of services and products. These kinds of reviews are described as eWOM (electronic Word-Of-Mouth). Our central question is: are consumers using these reviews, and what is the role of eWOM as compared with commercialmarketer-generated information and advertising on the Internet. The vacation decision process was used as the domain of investigation, but also these results are compared with four other domains. The conclusion is that the roles of both types of sites are complementary. Furthermore, it was found that overall, positive and neutral/mixed contributions to consumergenerated websites are f...

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Family Vacation Decision-Making

Cited by 137 publications

References 4 publications

An Examination of the Relationship between Rural Tourists’ Satisfaction, Revisitation and Information Preferences: A Korean Case Study

An Examination of the Relationship between Rural Tourists’ Satisfaction, Revisitation and Information Preferences: A Korean Case Study

The impact of using non-media information sources on the future use of mass media information sources: The mediating role of expectations fulfillment

Consumer-Generated versus marketer-generated websites in consumer decision making

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