Faith in metaverse: understanding adoption intentions of metaverse amongst the Muslim students
Mohd Azhar,
Ruksar Ali,
Ariba Naz
et al.
Abstract:Purpose
The purpose of this study is to investigate the antecedents of metaverse adoption intention amongst Muslim students by expanding the technology acceptance model (TAM) to incorporate factors viz. perceived cyber risk (PCR), perceived enjoyment (PE), personal innovativeness in IT (PIT), self-efficacy (SE), trust (TR) and religiosity (RL).
Design/methodology/approach
An online survey was circulated using a Google questionnaire to gather information on the study constructs. Purposive and snowball sampling… Show more
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