Factors influencing tourists' revisit intentions

Abstract

If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation. AbstractPurpose -The purpose of this paper is to examine how university students' satisfaction with perceived attractiveness, quality, value, and low risk impact on their revisit intentions (RVI) to a holiday destination. Design/methodology/approach -A ten minute pen and paper questionnaire was distributed to undergraduate and postgraduate students in a large Western Australia university through a nonprobability, convenience sampling approach. In total, 228 useable responses were collected, achieving a 60 per cent response rate. Findings -The empirical results from the structural model suggest that satisfaction (SAT) with the attractiveness, quality, and value provided by the destination positively influenced RVI. Perceived risk did not have the predicted effects on SAT and RVI. Research limitations/implications -Convenience sampling method restricts the representativeness of results across all university students. Future studies can examine the influences of culture, national and multiculturism on RVI of tourist destinations. This study can also be replicated with larger sample sizes. Practical implications -The key finding suggests that perceptions are crucial in achieving customer satisfaction and customer loyalty and therefore must be handled proactively to develop lasting relationships. Originality/value -Limited research in the past has been conducted on RVI of tourism destinations. Influence of perceived risk was also examined towards RVI.

Tourists’ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island

“…However, perceived quality (B = 0.101; β = 0.095; p = 0.098) and perceived value (B = 0.027; β = 0.023; p = 0.610) are insignificant to tourist satisfaction. These contradict the findings of earlier studies by Chen & Chen (2010) and Quintal & Polczynski (2010). Thus, H1, H4, and H5 are supported while H2 and H3 are rejected.…”

“…Past studies have also suggested that perceptions of service quality and value affect satisfaction, and satisfaction then affects loyalty and post-behaviors (de Rojas & Camarero, 2008;Chen, 2008;Chen & Tsai, 2007;Choi & Chu, 2001). A positive relationship between the two constructs has also been confirmed in prior investigations (Quintal & Polczynski, 2010;Ruiz et al, 2009;de Rojas & Camarero, 2008;Um et al, 2006;Howat & Murray, 2002;Baker & Crompton, 2000). Goodrich (1978) assert that, "The more favorable the perception of a given vacation destination, the more preferred that destination will tend to be" (p. 11).…”

“…Dmitrovic et al (2009) suggest that quality, perceived value, image, and costs and risks are determinants of tourist satisfaction. In Western Australia, Quintal & Polczynski (2010) studied the relationships between perceived attractiveness, perceived quality, perceived value, perceived risk and satisfaction, while in Thailand, Prayag & Ryan (2011) investigated the role and influence of destination image, place attachment and personal involvement on visitor satisfaction. Based on this background, the present study examines five antecedents of tourist satisfaction: tourist expectation, perceived quality, perceived value, destination image, and costs and risks.…”

Sustainable Development of Rural Tourism in An Giang Province, Vietnam

“…Whisman and Hollenhorst [41] claimed that satisfaction can be measured through the quality of offered services, ecological conditions, natural landscapes and secure facilities available at destinations. Once these conditions are satisfied, tourists tend to have a positive attitude and perception of the leisure episode and quality of the tourism destination as there is a positive relationship between the perceived quality of a destination and the tourist satisfaction [31,[42][43][44].…”

eWOM, revisit intention, destination trust and gender

“…Empirical evidence showed that online reviews have significant influence on destination image (e.g., Govers & Go, 2004;Mridula, 2009), destination choice (Jalilvand & Samiei, 2012b) and revisit intention (e.g., Kim et al, 2012;Quintal & Polczynski, 2010) of tourists.…”