Factors influencing the realisation of the social impact of urban nature in inner-city environments: A systematic review of complex evidence

Juntti, Meri; Ozsezer-Kurnuc, Sevda

doi:10.1016/j.ecolecon.2023.107872

Cited by 2 publications

(1 citation statement)

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“…As expected, the digitally rendered multisensory environments influenced participants' ratings of the orange juice. These results also suggest that nature and urban environment can both positively affect consumers' perception and emotions (Istiani et al, 2023b;Juntti and Ozsezer-Kurnuc, 2023;Ulrich, 2002). In particular, the shape (or type) of glass in which orange juice is served can significantly influence the perceived aroma, flavour intensity and pleasantness in different conditions, when people were simultaneously stimulated by dynamic audiovisual stimuli.…”

Section: Discussionmentioning

confidence: 87%

Glassware Influences the Perception of Orange Juice in Simulated Naturalistic versus Urban Conditions

Wu,

Li,

Spence

2024

Multisens. Res.

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The latest research demonstrates that people’s perception of orange juice can be influenced by the shape/type of receptacle in which it happens to be served. Two studies are reported that were designed to investigate the impact, if any, that the shape/type of glass might exert over the perception of the contents, the emotions induced on tasting the juice and the consumer’s intention to purchase orange juice. The same quantity of orange juice (100 ml) was presented and evaluated in three different glasses: a straight-sided, a curved and a tapered glass. Questionnaires were used to assess taste (aroma, flavour intensity, sweetness, freshness and fruitiness), pleasantness and intention to buy orange juice. Study 2 assessed the impact of the same three glasses in two digitally rendered atmospheric conditions (nature vs urban). In Study 1, the perceived sweetness and pleasantness of the orange juice was significantly influenced by the shape/type of the glass in which it was presented. Study 2 reported significant interactions between condition (nature vs urban) and glass shape (tapered, straight-sided and curved). Perceived aroma, flavour intensity and pleasantness were all significantly affected by the simulated audiovisual context or atmosphere. Compared to the urban condition, perceived aroma, freshness, fruitiness and pleasantness were rated significantly higher in the nature condition. On the other hand, flavour intensity and sweetness were rated significantly higher in the urban condition than in the natural condition. These results are likely to be relevant for those interested in providing food services, or company managers offering beverages to their customers.

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Section: Discussionmentioning

confidence: 87%