2016
DOI: 10.1016/j.appet.2016.03.003
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Factors influencing fruit and vegetable intake among urban Fijians: A qualitative study

Abstract: 1Low fruit and vegetable intake is an important risk factor for micronutrient deficiencies and non-2 communicable diseases, but many people worldwide, including most Fijians, eat less than the

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Cited by 35 publications
(48 citation statements)
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References 23 publications
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“…These results highlight that, although perception of food quality is a very relevant factor in food choice, consumption is often mediated by availability and affordability, and, in accordance to other studies (Morgan et al, 2016), this research provides evidence that high price and scarce availability are important factors negatively influencing consumption, more particularly when perishability is very high, as in the case of berries.…”
Section: Discussionsupporting
confidence: 72%
See 1 more Smart Citation
“…These results highlight that, although perception of food quality is a very relevant factor in food choice, consumption is often mediated by availability and affordability, and, in accordance to other studies (Morgan et al, 2016), this research provides evidence that high price and scarce availability are important factors negatively influencing consumption, more particularly when perishability is very high, as in the case of berries.…”
Section: Discussionsupporting
confidence: 72%
“…Undoubtedly, perishability is an important consideration in food choice, as people want to buy food that will last as needed (Morgan et al, 2016). Consumers expect fruit to look great and taste great because they use color and firmness to infer freshness and associate it with taste, perishability, and healthfulness (Morgan et al, 2016).…”
Section: Sensory Testmentioning
confidence: 99%
“…Scientific evidence has demonstrated and sustained the consumption of fruits and vegetables as an important strategy to control and reduce chronic non-communicable diseases, but success in increasing their consumption has been very limited. Cost, access, availability, convenience, family and friends preferences, cultural influences, diseases, taste beyond the pressure of the media and the food and beverage industry to redirect choices are some of the factors responsible for this scenario [21][22][23]. As quoted by Machado et al [24], these aspects shape eating behavior more than the actual knowledge of health benefits.…”
Section: Discussionmentioning
confidence: 99%
“…50 In the study in Fiji, Morgan et al used focus groups to understand general factors influencing fruit and vegetable intake among urban residents and the specific dimensions of consumer-defined value for the three exemplar products. 51 In the analysis of fish and pumpkin value chains in Sierra Leone, SPRING used barrier analysis surveys in 15 communities for a similar purpose. 29 Further insights may be generated through research involving consumer segmentation using techniques such as factor and cluster analyses.…”
Section: Insight 3: Situate Consumer Research At the Center Of The Anmentioning
confidence: 99%