Factors Affecting Entrepreneurship and Business Sustainability

Abstract

Sustainability is becoming increasingly important for society, and the creation of business ventures is one area where sustainability is critical. We examined the factors affecting actions that are designed to foster business sustainability. These factors are related to the environment, behavior, human relations, and business activity. Based on questionnaire responses from experts, the Analytic Hierarchy Process (AHP) method was used to rank sustainable business criteria according to their importance for entrepreneurs starting sustainable businesses. The results indicate that the most important drivers of sustainable entrepreneurship are behavioral factors and business factors. Ethical principles and values, together with competitive intelligence, are crucial for undertaking actions that lead to sustainability.

Sustainability management: research insights from social cognitive neuroscience

“…Furthermore, the environmental (green movement) connotation dominates categorization to the detriment of social and economic considerations. The dynamics of the human memory formation support recent proposals (Corner, ) for fresh, uncompromised terminology to articulate the challenges of sustainability management.Proposition Enhanced sustainability management requires greater psychological salience in personal goal‐setting with emphasis on prosocial outcomes (see, for example, Tur‐Porcar, Roig‐Tierno, & Llorca Mestre, ).Proposition The success of sustainability management will be a function of the social status accorded to sustainable behaviour (see, for example, De Nardo, Brooks, Klinsky, & Wilson, ).Proposition Sustainability management is constrained by established associations existing in memory linked to the traditional connotations of sustainability. Is it time to think in terms of a new concept?…”

An analysis of environmental sustainability in small & medium‐sized enterprises: Patterns and trends

“…Some of the most distinct factors in driving sustainability were behavioral factors or habits that seem to be the norm within a business. Tur‐Porcar, Roig‐Tierno, and Mestre () demonstrated that behavioral factors such as motivation, lifestyle, and metacognition scored higher compared with human relations and business factors. They focused on the hierarchical design of the key factors that influence entrepreneurial sustainability.…”

Business Sustainability of Start-Ups Based on Government Support: An Empirical Study of Korean Start-Ups

“…First, business growth and the sustainability of start-ups are generally introduced to have a high correlation with entrepreneurship [34,38,49,50]. Zahra [51] discovered that there is a significant relationship related to entrepreneurship measured in terms of innovativeness, proactiveness, and risk taking, to the sustained growth of a company.…”

“…This definition considers that the business sustainability of start-ups can be fulfilled by continuously achieving financial sustainability through generation of economic profits, while also obtaining the employment sustainability, possibility of providing more services, and competencies in order to maintain growth engines. This study measured this with five items: such as 'sustained growth', 'sustained employment', 'sustained sales increase', 'sustained investment', and 'sustained competitiveness', as based on the studies by Lim [83] and Tur-Porcar et al [50].…”

“…The possibility that entrepreneurial performance (financial, non-financial performance) is enough to sustain business and can be made continuously in the long-term. 5 Lim [83] Tur-Porcar et al [50]…”