Factors affecting engagement of primary health care professionals and their patients in facilitated access to online alcohol screening and brief intervention

Abstract

Objective: Understanding the impact of Level of Information and Communication Technology Use, computer self-efficacy and perceived product usability of healthcare professionals regarding an alcohol consumption reduction website on facilitated access defined as referring patients to the webpage.Methods: 52 nurses and 41 general practitioners were assessed before patient recruitment started, using a questionnaire designed to assess socio-demographic characteristics, professional engagement to the website, Level of Information and Communication Technology Use, Computer self-efficacy ("the judgment of one's capability to use a computer") and Perceived product usability ("the extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency, and satisfaction in a specified context of use"). Dependent variable was the self-report of number of brochures distributed to patients.Results: Professionals' engagement with facilitated access measured by brochures handed out was not predicted by Perceived product usability, Level of Information and Communication Technology Use or Computer self-efficacy. Professionals who had actively engaged with the website (customization) provided significantly more brochures compared with those who had not (Coefficient B 15.7 CI95% 3.5 to 27.8). Professional's socio-demographic characteristics did not predict engagement in facilitated access. Conclusion: Professionals' Perceived product usability, Level of Information and CommunicationTechnology Use and Computer self-efficacy were not associated to facilitated access. Active early engagement of health professionals with the website (customization) is a key predictor of subsequent engagement with facilitated access.

Automated web content personalization in the automotive sector: The SEAT case

“…The effect on user loyalty has not been as extensively commented in the literature-Nevertheless, according to Pierrakos et al (2003), one of the main goals of a website is to create loyal users and this can be achieved by website personalization. Similarly to case the of satisfaction, there is an almost general agreement on the positive effect of web personalization on user loyalty (Al-Shamri, 2014;Bazdarevic and Cristea, 2015;Dzulfikar et al, 2018;López-Pelayo et al, 2019;Oberoi et al, 2017;Thirumalai and Sinha, 2013;Zhang et al, 2018).…”

“…For a large number of authors (e.g. Bodoff and Ho (2015); Ho et al (2011); López-Pelayo et al (2019); Miceli et al (2007); Sia et al (2010); Wu et al (2003)), the term "Personalization" is synonym of "Customization", and both can be used interchangeably. Although there is also a great number of authors that agree that the terms "Personalization" and "Customization" are different (e.g.…”