Exploring volunteers’ role in healthcare service ecosystems: value co-creation, self-adjustment and re-humanisation
Laura Di Pietro,
Veronica Ungaro,
Maria Francesca Renzi
et al.
Abstract:Purpose The paper investigates how the engagement of a group of actors (the volunteers), previously unexplored in service ecosystems literature, contributes to generating new co-creation activities and well-being outcomes in the healthcare service ecosystem (HSE). Moreover, the study analyses how the provision and integration of volunteers’ resources help to explain the HSE self-adjustment favouring the re-humanisation of service.Design/methodology/approach The article zooms in on the volunteers’ activities in… Show more
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