“…Charity sport events have become established platforms for promoting physical activity, raising awareness and funds for charitable causes, and bringing like-minded people together (Bunds, Brandon-Lai, & Armstrong, 2016;Filo, Funk, & O'Brien, 2009;Higgins & Lauzon, 2003). These events have been subject to an array of academic inquiry, which has suggested that charity sport events can foster a sense of community among participants (Filo, Funk, & O'Brien, 2008;Filo, Spence, & Sparvero, 2013). As an illustration of this idea, events have introduced strategies such as novel dress and theming (e.g., Relay for Life, MS Swim-a-thon), encouraging participants to complete the event as part of a team (e.g., Flying Pig Marathon), and marketing campaigns suggesting that individuals who complete the event are part of unique club (e.g., Tough Mudder) to further facilitate sense of community among participants (Filo & Coghlan, 2016;Filo, Lock, Sherry, & Hunyh Quang, 2018;Olberding & Jisha, 2005).…”