Exploring relationships among internationalization, choice for research and development approach and technology source and resulting innovation intensity: Case of a transition country Croatia

The Effects of R&D and Innovation Capabilities on the Thai Automotive Industry Part’s Competitive Advantage: A SEM Approach

“…This is consistent with research in Korea by Oh and Rhee [19][20][21][22][23][24][25][26][27][28][29][30][31][32][33][34][35][36][37][38] which discovered that suppliers' flexibility, engineering and modularization capabilities had a positive influence on collaboration in new car development which, in turn, positively affects competitive advantage of carmakers. This was consistent with research in Turkey by Ar [30] which indicated that green product innovation has both a significant and positive effect on firm performance and competitive capability.…”

“…Quality is also concerned with product longevity and strength, as well consumer satisfaction in the after-sales service process and through advertisement through word-of-mouth [20,23,[26][27][28][29].…”

“…By promoting, developing, and improving or creating a new process, product, and technical or management system for the organization [30], the focus should be organized on developing new products/services for the market to make money and on using the organization's existing internal and external resources [28]. Innovation and technology should be used for the successful launch of new products and services and process/product development, which can bring new and unique services to the market [43].…”

“…2) Process Innovation is focused on the implementation of new or greatly enhanced production or delivery methods [26,28,29,[44][45][46].…”

“…4) Organization Innovation requires management to establish procedures for events and innovation-focused investment [28,[48][49][50]. 5) Marketing Innovation is an ability to launch new products or services to market successfully and efficiently [28,49,51].…”