Exploring Internal Marketing Mix and Its Applications in the Foodservice Industry

Joung, Hyun-Woo; 이동수,; 김학선,; Choi, Eun-Kyong

doi:10.20878/cshr.2015.21.5.018

Cited by 1 publication

(1 citation statement)

References 23 publications

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“…Although the IM concept was introduced by many authors, Foreman and Money (1995) are considered the first to identify the three specific IM components and their measurement (Joung et al, 2015a(Joung et al, , 2015b: vision ("something" that employees can trust), development (developing employees' competencies) and remuneration system (fair performance remuneration). Joung et al (2015a) base their work on this concept (Foreman and Money, 1995) and supplement it with two additional components: employee motivation and internal communication.…”

Section: Csr and Im Practices (Rq 5)mentioning

confidence: 99%

A Contemporary Approach to Managing Social Responsibility in Relation to Employees as Perceived in Academic Papers

Jarkovská

2020

ERIES Journal

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Corporate Social Responsibility (CSR) plays a significant role in Human Resource Management (HRM), especially when it comes to stipulating desired employee performance or behaviour, such as work performance, job satisfaction, organizational commitment or retention. However, the academic literature offers very fragmented or partial answers to questions addressing this issue, as many scholars focus exclusively on e.g. one-country or one-industry based sample only. Therefore, the objective of this paper is to summarize the current "state-of-the-art" trends in academic literature and thereafter, based on the findings, propose a broader contemporary conceptual approach to managing CSR in relation to employees. The results suggest a positive causal relationship between CSR and desirable employee behaviour, with job satisfaction often playing the function of a mediator. The findings also suggest that adding CSR to HRM practices could improve employees' work attitudes. In doing so, full compatibility with other concepts and principles across the organization is a premise.

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Section: Csr and Im Practices (Rq 5)mentioning

confidence: 99%

A Contemporary Approach to Managing Social Responsibility in Relation to Employees as Perceived in Academic Papers

Jarkovská

2020

ERIES Journal

View full text Add to dashboard Cite

show abstract

Exploring Internal Marketing Mix and Its Applications in the Foodservice Industry

Cited by 1 publication

References 23 publications

A Contemporary Approach to Managing Social Responsibility in Relation to Employees as Perceived in Academic Papers

A Contemporary Approach to Managing Social Responsibility in Relation to Employees as Perceived in Academic Papers

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