Exploring Destination Choice Intention by Using the Tourism Photographic: From the Perspectives of Visual Esthetic Processing

Deng, Weiwei; Lin, Ying-Xing; Chen, Lijun

doi:10.3389/fpsyg.2021.713739

Cited by 5 publications

(9 citation statements)

References 65 publications

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“…They enlisted 32 individuals and discovered that combining subconscious measurements and conscious scores would improve forecasts of their actual decisions. Deng et al [ 28 ] examined the impact of aesthetic perception influences on tourists’ intentions for destination choices. They evaluated visual aesthetics perceived by 64 individuals on destination images through the participants’ first impressions, visual appeals, and aesthetic emotions using ET.…”

Section: Resultsmentioning

confidence: 99%

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Systematic Review and Future Direction of Neuro-Tourism Research

2023

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Neuro-tourism is the application of neuroscience in tourism to improve marketing methods of the tourism industry by analyzing the brain activities of tourists. Neuro-tourism provides accurate real-time data on tourists’ conscious and unconscious emotions. Neuro-tourism uses the methods of neuromarketing such as brain–computer interface (BCI), eye-tracking, galvanic skin response, etc., to create tourism goods and services to improve tourist experience and satisfaction. Due to the novelty of neuro-tourism and the dearth of studies on this subject, this study offered a comprehensive analysis of the peer-reviewed journal publications in neuro-tourism research for the previous 12 years to detect trends in this field and provide insights for academics. We reviewed 52 articles indexed in the Web of Science (WoS) core collection database and examined them using our suggested classification schema. The results reveal a large growth in the number of published articles on neuro-tourism, demonstrating a rise in the relevance of this field. Additionally, the findings indicated a lack of integrating artificial intelligence techniques in neuro-tourism studies. We believe that the advancements in technology and research collaboration will facilitate exponential growth in this field.

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Section: Resultsmentioning

confidence: 99%

“…We discovered some research that examined certain emotions, including satisfaction [ 49 , 50 ], trustworthiness [ 45 ], anxiety [ 47 ], and aesthetic perception [ 26 , 28 , 48 ]. Wen [ 53 ] also determined preferences, which is the choice behavior using ERP in EEG tests.…”

Section: Resultsmentioning

confidence: 99%

Systematic Review and Future Direction of Neuro-Tourism Research

2023

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“…This is manifested by the eye movement index: longer fixation duration and greater fixation counts. Therefore, the natural environment image attracts more visual attention, suggesting that the image has a high viewer preference ( Deng et al, 2021 ). Nature is seen as highly compatible with human purposes and tendencies, and the soft “charm” elements of nature (e.g., walks in forests and patterns of clouds) can attract attention effortlessly and provide the brain with opportunities to engage in reflection ( Sparks and Wang, 2014 ).…”

Section: Introductionmentioning

confidence: 99%

The effect of visual attention process and thinking styles on environmental aesthetic preference: An eye-tracking study

et al. 2023

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People often form different aesthetic preferences for natural and built environments, which affects their behavioral intention; however, it remains unknown whether this difference in aesthetic preference is due to differences in thinking styles. However, whether tourists’ aesthetic preferences differ when using different visual attention processes has not been studied further. This study used eye-tracking and self-reporting to investigate these questions. The results show that natural environment images are more favored visually because they can evoke in tourists larger pupil diameters and longer scan paths, but we found no significant difference in fixation duration and fixation counts. We also found that the scanning path of tourists who predominantly rely on intuitive thinking is modulated by the bottom-up attention process, while the scanning path of tourists who prefer rational thinking is modulated by the top-down attention process. In the bottom-up process, tourists who prefer rational thinking exhibit more positive aesthetic preferences and emotional arousal. In summary, the present study verified that aesthetic preference is more likely to be influenced by both thinking style and visual attention processing. The results of the present work provide preliminary evidence that the aesthetic preference of the environment is not only related to visual attention but also affected by the individual visual attention process and thinking style.

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“…Emotion is connected with how bodies inhabit and move through place [ 50 ], which is a result of a specific event or stimulus [ 51 , 52 ] and has become a core idea in tourism research [ 53 ]. It is considered critical to study tourists’ emotions as people make purchases according to their feelings [ 42 ].…”

Section: Introductionmentioning

confidence: 99%

“…Vision is the principal sense used when walking on urban streets [ 19 , 53 ]. Emotional states have mostly been elicited using pictures as lead stimuli [ 77 ].…”

Section: Introductionmentioning

confidence: 99%

Do Greener Urban Streets Provide Better Emotional Experiences? An Experimental Study on Chinese Tourists

Zhang

Wang

et al. 2022

IJERPH

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Compared to the usual environment, the potential momentary emotional benefits of exposure to street-level urban green spaces (UGS) in the unusual environment have not received much academic attention. This study applies an online randomized control trial (RCT) with 299 potential tourists who have never visited Xi’an and proposes a regression model with mixed effects to scrutinize the momentary emotional effects of three scales (i.e., small, medium and large) and street types (i.e., traffic lanes, commercial pedestrian streets and culture and leisure walking streets). The results identify the possibility of causality between street-level UGS and tourists’ momentary emotional experiences and indicate that tourists have better momentary emotional experiences when urban streets are intervened with large-scale green vegetation. The positive magnitude of the effect varies in all three types of streets and scales of intervention, while the walking streets with typical cultural attractions, have a larger impact relative to those with daily commute elements. These research results can provide guidance for UGS planning and the green design of walking streets in tourism.

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Exploring Destination Choice Intention by Using the Tourism Photographic: From the Perspectives of Visual Esthetic Processing

Cited by 5 publications

References 65 publications

Systematic Review and Future Direction of Neuro-Tourism Research

Systematic Review and Future Direction of Neuro-Tourism Research

The effect of visual attention process and thinking styles on environmental aesthetic preference: An eye-tracking study

Do Greener Urban Streets Provide Better Emotional Experiences? An Experimental Study on Chinese Tourists

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